Home > Article > Technology peripherals > To combat deep fakes, the EU sets out to create an artificial intelligence logo
Reference News Network reported on June 8 According to a report on the German "Le Monde" website on June 5, there are many so-called deep fake videos on the Internet: These seemingly real videos are actually made with the help of Made with artificial intelligence. Now, the EU is setting out to crack down on deepfakes.
Reports say that artificial intelligence can blur the line between truth and lies. Criminals can use this to create a false reality. Therefore, the European Union is planning to create an artificial intelligence logo: in the future, online services should inform their users if the text, images or audio files played come from algorithms rather than humans. "It has to be immediately clear to everyone: this is a robot talking," European Commission Commissioner Vera Jourova said as she floated the idea in Brussels on Monday. Alena Baix, Germany, on Friday The chair of the ethics committee has urged standardization of artificial intelligence. She proposed adding watermarks to images generated by artificial intelligence.
The report pointed out that this may help expose those fake videos and photos faster.
According to reports, the artificial intelligence logo is expected to become a new logo after the green ecological logo and energy-saving logo. At Monday's meeting, Yaurova discussed the issue with more than 40 company executives who last year agreed to a voluntary code to combat disinformation. Now, it will be supplemented by artificial intelligence logos.
Twitter did not send a representative to the meeting. In the past period, this platform has been controlled by American billionaire Elon Musk. Twitter terminated the agreement a few weeks ago. On Monday, Yaurova commented that Twitter had chosen a difficult path and made a mistake. ”
Yaorova said that technology that can identify deep fakes already exists. So, what should tech companies do next? . She hopes Facebook, Google, TikTok and other platforms will widely adopt these technologies to alert users through software alerts. This should remain a voluntary act.
But Yaorova hinted that this rule may also be included in the Artificial Intelligence Act being formulated by the EU in the future. As a result, Twitter will also be affected.
The EU’s Artificial Intelligence Act will become the world’s first artificial intelligence law. The draft classifies artificial intelligence into four risk groups. For example, cameras that scan and automatically recognize faces will be banned in some locations.
The same applies to algorithms that predict crimes - similar to the movie "Minority Report," in which police officer John Anderton, played by Tom Cruise, is accused of a crime he has not yet committed. The EU said such uses were "unacceptable".
This draft EU law describes software used by companies to screen job applicants as "high risk". The EU requires developers to ensure that artificial intelligence is fair and does not discriminate against women, for example.
This has happened in the past. Because AI often learns from all kinds of data from the internet—and may acquire a questionable worldview in the process. The EU has little intention of regulating "lower" or "minimal" risk software, such as spam filters.
The law is expected to be introduced by the end of this year and may include the artificial intelligence logo mentioned by Yaorova. The impact is estimated to be far beyond Europe.
Trump’s “Arrest Photo” produced by AI (Associated Press)
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