Released a white paper on the virtual reality industry, Leyard uses AI technology to accelerate its layout | Technology Frontline

When it comes to virtual reality technology, the first scene that everyone thinks of now is VR. Compared with other display technologies, VR’s innovative features are more immersive, the perspective that can change with the head position and larger perspective coverage. range, can help users better integrate into the virtual world.

But terminal experience equipment alone is obviously not enough. Considering the current development stage of the Metaverse, how to produce high-quality content better and faster and allow more companies to participate in the ecosystem is better than simply focusing on terminals. Hardware is more important.

Recently, Leyard held a virtual reality industry layout white paper conference in Beijing. Li Nannan, vice president of Leyard Group, deputy general manager of Leyard Optoelectronics, and secretary of the board of directors, released the virtual reality industry strategy of Leyard Group. planning. Liu Yaodong, CMO of Leyard Group and general manager of Virtual Dynamic Point, released and interpreted the white paper on-site, explaining topics such as Virtual Dynamic Point's future core capabilities, industrial layout, and business ecological cooperation model.

As a co-creator of the virtual reality industry in the AI ​​era, Virtual Reality’s business has covered digital content production, machine vision (motion capture) technology and products, industry/scenario virtual reality solutions, and action big data assets. and cloud services, metaverse experience space construction and other fields.

Not only that, the capabilities of AI have been demonstrated in the company’s daily business scenarios. According to on-site demonstrations, the company already has actual cases of applying AIGC content generation capabilities. Focusing on the currently very popular AI chat technology, virtual moving points are also It has been linked to digital human voice and behavioral interaction. With the support of AI technology, digital humans can not only respond to preset instructions, but also respond quickly to new areas of knowledge.

Liu Yaodong said: "The empowerment of AI in the field of machine vision allows the company to not only have optical motion capture technology, inertial motion capture technology, optical-inertial fusion motion capture technology, but also algorithm-based marker-free point motion capture technology. , becoming the technology company with the broadest reserve of machine vision motion capture technology routes, further establishing the company’s technical advantages in the field of virtual reality.”

With the continuous improvement of the virtual reality industry chain and the accumulation of rich data, virtual reality will be fully integrated with various industries and has demonstrated a "flywheel effect", driving the overall industry chain to usher in growth and industry changes, and giving birth to more business model and create more business value.

“As motion capture technology emerges in fields such as film and television and game production, domestic companies and universities have begun to get involved in this field. However, in the past, the data collection and motion capture process was complicated and the link construction costs were high. The motion capture data The efficiency of using one thing at a time is low and is often called a 'small industry' by the outside world. For newcomers in the industry, both industrialization capabilities and the foundation for building an ecological chain are very weak. Faced with industry pain points, we have found in the AI ​​era Solution." Liu Yaodong said.

Motion capture technology based on positional relationships is a key common technology in many industry fields such as film and television production, industrial simulation, virtual digital humans, and robot training. Massive amounts of motion capture data have been accumulated in past applications.

In the future, Virtual Dynamic Point will cooperate with cloud vendors to conduct platform-based management of motion capture data by establishing a motion capture data asset and cloud capability platform; realize the productization, standardization, and assetization of data applications, and encourage relevant practitioners to utilize The capabilities on the cloud platform can be used to develop motion capture-related business, and at the same time, a developer community can be established to promote the rapid development of motion capture-related industry ecology.

At the end of the press conference, Cui Chao, the head of R&D of Virtual Dynamic Point, demonstrated the latest research and development results of Virtual Digital Human, RGB mark-free camera and other technologies. Among them, although the RGB mark-free camera cannot meet the demand for high-quality motion capture in terms of accuracy compared to current solutions, its lower access threshold and wide range of hardware allow it to be implemented in many fields faster. .

Li Nannan said that the AI ​​era has arrived. As an important force leading a new round of global industrial change, virtual reality technology is constantly spawning new scenarios and new business formats. "In the future, Leyard will integrate the core resources of the entire group including Fuxin Technology, Dehuo Technology, Shuhu Technology and other enterprises to empower Virtual Dynamic Point, with Virtual Dynamic Point as the main force, and fully develop the virtual reality industry." She said Speaking of. (This article was first published on Titanium Media App)

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