HBO Max for Apple TV rebuilt with new features, stability improvements, and more
A new version of the HBO Max app is now rolling out to Apple TV users, and it promises some major improvements. This update will be rolled out over the next two weeks. WarnerMedia said the app has been "rebuilt on its next-generation platform," promising improved stability, new features and faster performance.
HBO Max for Apple TV gets rebuilt
On the outside, the new HBO Max app for Apple TV isn’t that different, but there are a few minor changes. There's a new scrollable "hero banner" at the top (for better or worse), as well as the ability to skip the credits and jump straight to the next episode in the series.
One of the more notable changes is the addition of a fully functional My Stuff feature. This allows users full control over their My List and Keep Watching queues, with support for editing and sorting content.
On the back end, Apple TV’s HBO Max app has been rebuilt using technology from You.i, a cross-platform streaming app development company that WarnerMedia acquired in December 2020 The company. The company has already switched to this backend technology on other platforms. The platforms—Roku and Android devices—already exist, and now it's making the same switch on Apple TV.
The backend changes should mean the HBO Max app for Apple TV is more stable and reliable than previous versions of the app. In fact, early versions of the HBO Max app for Apple TV still use the code base of the HBO Go and HBO Now apps. The decision allows HBO Max to get to market faster, but it also means the app comes with a fair amount of baggage.
Sarah Lyons, executive vice president of global product management for HBO Max, explained that the company has been working hard to make the HBO Max experience for Apple users as native as possible
“We The most important thing to realize is that Apple users are very accustomed to the ecosystem and the way the ecosystem behaves. The way they scrub on their remotes is really important to them, and frankly, we haven't had some of that in the past Good scrubbing experience...so we're very consciously trying to make sure the remote scrubbing and swiping works well.
We're trying to respect the Apple community and the way they're used to engaging, which is a little different than other platforms. So we try to take a tailored approach to each platform and address the things that matter to those users.
Looking ahead, WarnerMedia teases that due to the processing power of Apple TV and Apple TV 4K , the HBO Max app for Apple TV will soon roll out "more dynamic interface animations."
Meanwhile, the new HBO Max app will slowly roll out over the next two weeks. If you're on Apple TV Receive it and let us know what you think of it in the comments.
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