Xiaomi Youpin is the official product of Xiaomi. Xiaomi Youpin is a new lifestyle e-commerce company under Xiaomi, and is committed to becoming the preferred high-quality e-commerce platform for the new middle class. It relies on the Xiaomi ecological chain system and uses the Xiaomi model to produce consumer goods. It currently covers home furnishings, daily necessities, home appliances, clothing, Laundry care and other major daily consumer products. Youpin insists on selecting and cultivating products in accordance with Xiaomi's product concept, providing users with good products with high quality, good appearance, and sense of technology, and providing full-scenario solutions for life.
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Xiaomi Youpin is a new lifestyle e-commerce company under Xiaomi. It is committed to becoming the preferred high-quality e-commerce platform for the new middle class. It is also a part of Xiaomi's "new retail" strategy; relying on Xiaomi's ecological chain system, using the Xiaomi model Make consumer goods. Youpin insists on selecting and cultivating products in accordance with Xiaomi's product concept, providing users with good products with high quality, good appearance, and sense of technology, and providing full-scenario solutions for life.
Xiaomi Youpin is an open lifestyle shopping platform created by Xiaomi Company. It was established on April 5, 2017. As a part of Xiaomi's new retail strategy, Xiaomi Youpin relies on Xiaomi's production chain and mainly sells consumer goods on the e-commerce platform. It currently covers household products, daily necessities, home appliances, clothing, laundry and other major consumer products.
Xiaomi Youpin is Xiaomi’s new lifestyle e-commerce platform. In addition to Xiaomi, Mijia and ecological chain brands, it also introduces third-party brand products with complete chain capabilities such as design, manufacturing, sales, logistics, and after-sales. , Xiaomi Youpin supports third-party brands to develop independently and jointly serve users.
It covers household, daily necessities, kitchen, home appliances, intelligence, audio and video, clothing, travel, cultural and creative, health, food, toiletries, luggage, baby and children and other consumer goods categories.
Xiaomi ecological chain brands that have settled in include: 90fen, Dr. Bei, Yeelight, Zhimi, Qingmi, Zimi, Yunmi, 1MORE, Aqara, 8H, Huahuacaocao, Geneto, etc.
The third-party high-quality corporate brands that have been introduced include: Every night, Beiwa, Huohou, Yuansu, Qihao, Shegu Confectionery, 365WEAR, Yiwu Yishi, Mika Mika, Yixiang, Wu Ran, COTTONSMITH, etc.
Brand Concept
Xiaomi Youpin adheres to the Xiaomi Group’s philosophy of always making good products that “move people’s hearts at reasonable prices” and is committed to providing cost-effective, technologically advanced products. and high-quality consumer products.
takes "a quality life, a better choice" as the brand concept.
Xiaomi Youpin is a well-selected e-commerce company. While carefully selecting high-quality products, it also streamlines the number of products to create a high-quality lifestyle shopping platform.
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