In this article, the author wants to talk to you about the value of keywords. Friends who are learning SEO and are interested should learn about it.
Everyone knows that the final result of building a website is to attract traffic and then convert it into money. The rest is empty talk.
So what kind of keywords should we choose so that the final traffic can be smoothly converted into money?
So here is what we need to do Consider the value of keywords.
Keyword value:
From an economic point of view, any commodity has exchange value and use value, and keywords in the search economy also It also has use value and exchange value.
Suppose, I am an e-commerce wholesaler of leather goods, and my keywords are all related to leather goods and wholesale.
For example, wholesale of leather shoes, wholesale of leather materials, wholesale of fur coat linings, etc.
My competitor is also an e-commerce wholesaler of leather goods, but he wants to get more traffic, so his keywords are very broad, such as stationery wholesale, medicinal materials wholesale, etc.
Obviously even if he can add this kind of word, after the user clicks to enter, the bounce rate will still be very high, and the results will definitely not be high. It is not as accurate as the keyword of my leather goods wholesale attribute.
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