Currently, accessing Gemini Advanced requires a Google One AI Premium subscription at $19.99/month. However, leaked code from the latest Google Photos app suggests this might change soon, according to a recent Android Authority report. The code reveals two potential new subscription tiers: "Premium Plus AI" and "Premium AI Pro."
Gemini Advanced AI: Subscription Changes on the Horizon
These new tiers would join the existing "Premium AI" and the recently introduced "Lite" tier. While pricing and features remain undisclosed, it's reasonable to assume both "Premium Plus AI" and "Premium AI Pro" will surpass the current "Premium" offering, likely at a higher cost. Those hoping for a cheaper Gemini Advanced option may be disappointed.
The Significance of New Gemini Advanced Tiers
Introducing new subscription levels provides Google with greater control over pricing and feature offerings. The current Google One AI Premium package includes 2TB of cloud storage, Gemini integration in Gmail and Docs, NotebookLM Plus, and enhanced Google Photos AI features. The new tiers could expand these features or introduce new ones, potentially even removing existing ones.
Potential New Features in Premium and Pro Tiers
Google recently integrated its Veo 2 AI video generation tool into the Gemini app for Advanced users, though with usage limitations. The new tiers could offer increased video clip limits, longer video lengths, or higher resolutions.
These new tiers also represent a lucrative sales opportunity. Premium smartphones often bundle free Google One AI Premium subscriptions (up to 12 months). Higher-tier options allow Google to upsell AI plans to these users who might otherwise use Google AI services for free for a considerable period.
Further details on Gemini Advanced are expected at Google I/O next month.
Follow @paul_monckton on Instagram.
ForbesGoogle Photos Update Unlocks Stunning Ultra HDR For All Your PicturesBy Paul Monckton ForbesAndroid Receives Next-Gen AI Upgrade While iPhone Misses OutBy Paul Monckton
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