The real motivation to ship GREAT software

Look around.

How many badly developed software do you see?

Look again.

How many NEW badly developed software is being shipped?

Let's pause for a second.

That was a lot to handle, I agree.

Now think of how much badly developed software is actually thriving.

There is an incredible amount of terrible software that actually sells well, is used by millions of people and is at the core of some of the major infrastructure of human activity on planet earth.

Is that depressing?

Nope.

That is motivating.

If that can be done, then the opposite can be done as well and actually, really thrive.

Can you do any better?

Go, dare doing that.

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