Xiaomi cross-border SUV? Young people’s “first car” is coming!

[ITBEAR] News on August 13th. Recently, new trends related to Xiaomi Automobile have attracted widespread attention in the industry. According to hints from well-known bloggers on the Digital Chat Station, the Xiaomi brand's first SUV model is being intensively developed, indicating that a new round of exploration by Xiaomi in the automotive industry is about to begin. Prior to this, road test spy photos of Xiaomi SUV have been circulated on the Internet. This new car is internally code-named MX11. Its design highlight is that it may use a longer car neck to create a slender front line, and the overall visual center of gravity is biased towards the rear of the car. , cleverly blending elegance and sporty styles.

In the domestic market, SUV models have always had a huge consumer group.

It is worth noting that the first models of brands such as Weilai, Ideal, and Wenjie all chose SUVs, especially extended-range SUVs. Among the new power brands, the sales performance of Ideal and Wenjie is particularly outstanding. Its main models are all extended-range SUVs, demonstrating the strong demand in this market segment.

Data released by the Passenger Car Association shows that in the first two months of 2024, in the new energy market, the market share of pure electric C-class sedans was only 3.7%, while the market share of hybrid C-class SUVs reached 6.6% , further highlighting the potential of the SUV market.

1. Xiaomi Auto’s initial attempts in the market have achieved remarkable results. The market performance of its first model, Xiaomi SU7, has been particularly impressive. The delivery volume has exceeded 10,000 units for two consecutive months. It is expected that the delivery volume in August will continue to maintain this level. It has strong momentum and is expected to achieve the full-year delivery target of 100,000 units in November ahead of schedule.

2. Based on the success of Xiaomi SU7, Xiaomi Motors naturally chose to continue to enter the SUV market for its second model. According to ITBEAR, this new car is expected to be officially unveiled in 2025. Xiaomi Motors’ layout in the SUV field is gradually unfolding, and its future performance is worth looking forward to.

   

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