HMD officially announces new project: Inviting parents to create a 'children's only” mobile phone

According to news on July 24, HMD officially announced a new project today: co-creating a new mobile phone with parents to deal with the impact of smartphones and social applications on children’s mental health.

- This phone is designed to be a "smartphone replacement" where parents can control their children's screen time and social media usage. HMD claims it is determined to address the issue across a variety of devices, including new phones, and is calling on parents to be involved in the process.

• The officially announced new project is named "The Better Phone Project". According to HMD Chief Marketing Officer Lars Silberbauer, the project is a journey to discover multiple solutions that aim to provide “choice and balance” to address information overload.
• HMD hopes the new device, co-created with parents, will appeal to “Gen Z who have embraced a digital detox”. HMD has already roped in a number of experts, activists and parent support groups into the project, so a product could be on the way soon.
• More than half of respondents said they regret exposing their children to smartphones at a young age, according to a global survey of 10,000 parents in the UK, US, India, Germany and Australia.
• No less than 70% of parents surveyed admitted that their smartphone-free childhood resulted in more interactions with their families. Nearly 65% ​​of parents surveyed said smartphone use had a negative impact on their children's sleep, while 61% believed it reduced their children's time for physical activity.

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