BMW China responded to the 4S store's refusal to deliver cars: preliminary investigation has been carried out and it is a case-by-case matter

According to news on July 22, BMW China recently issued an official response to the high-profile incident of BMW 4S stores refusing to deliver cars. According to Jiemian News, BMW China stated that it has paid attention to the relevant reports and launched a preliminary investigation process within the company. After investigation, the company found that the cases of refusal to deliver cars were individual phenomena, and the circumstances behind each case were different. BMW China emphasized in the statement that they are actively communicating with the dealers involved and strongly urge all BMW authorized dealers to strictly abide by the "Automobile Sales Management Measures" and other relevant laws, regulations and contractual agreements. The company's top priority is to safeguard the rights and interests of consumers and ensure that every consumer has a satisfactory service experience.

According to the editor’s understanding, there were previous media reports that after BMW announced that it would withdraw from the price war, many 4S stores across the country refused to deliver reserved vehicles.

The affected models mainly include i3, ix3 and 3 series. Most of the affected consumers booked the vehicles at the end of May or June. However, when they picked up the cars in July, they were asked by the dealer to pay an additional 3 A price increase of 10,000 yuan. This behavior caused widespread concern and dissatisfaction among consumers.

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