News on July 17th, today Xiaomi officially announced its first small foldable flagship, Xiaomi MIX Flip will be released at 7pm on July 19th. Many netizens are very confused as to why almost all competitors have been launching similar products for a long time, and even after many iterations, Xiaomi’s first product was released.
The product logic behind Xiaomi’s foldable screen phone
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If it’s not ready, it won’t be released
In response, Lei Jun released a video today to reveal the secret. In fact, behind it is Xiaomi’s consistent product logic: If it’s not ready, it won’t be released.
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R&D started 5 years ago
Lei Jun said that in fact, Xiaomi started developing small folding mobile phones 5 years ago, and also showed an "arsenal" with a large number of engineering machines of various designs. Including various solutions such as small external screen, circular external screen, extra large external screen, etc. Lei Jun also showed off a design with separate external screen and camera. When the screen is closed, it looks like an exquisite card machine and can also be used as a video camera. However, it was passed because it was inconvenient to take selfies with the external screen. In the end, MIX Flip chose the current solution of this super-large external screen. The rear camera adopts the form of a hole to coexist, which can meet the needs of selfies. In addition, the MIX Flip's external screen also adopts a full-depth and slightly curved screen design, which makes it more comfortable for me to hold and operate.
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