Why does the TikTok topic not have its own video? Why do like videos disappear?

On the popular Douyin short video platform, hashtags play a pivotal role in guiding users’ video creation and viewing preferences. However, some users found that their videos were not displayed in the topics they participated in. Why does this happen? In order to gain a deeper understanding of this confusing phenomenon, this article will take a closer look at the issue and dissect the potential reasons for the disappearance of TikTok like videos. PHP editor Youzi will cut in from multiple angles to uncover the mysteries of the content display mechanism on this platform, helping you avoid similar confusions and unleash your creative inspiration on the Douyin stage.

1. Why does the TikTok topic not have its own video?

1. Video review mechanism

Douyin has a strict video review mechanism to ensure that the content on the platform is healthy, positive, and uplifting. Videos posted by some users may be blocked or deleted by the platform due to suspected violations, vulgarity, infringement of other people's rights, etc., resulting in no videos of their own for the topics they participated in.

2. Insufficient topic participation

Some users may simply use hashtags, but the video content is not closely related to the topic, resulting in insufficient topic participation. Such videos may not be prioritized by the platform, making it difficult to see your videos on topic pages.

3. Video release time

The Douyin platform algorithm will recommend videos based on the user’s behavioral habits, interests and hobbies and other factors. If the time of the video posted by the user does not conform to the viewing habits of most users, the exposure of the video may be reduced, thereby affecting the display of the topic page.

4. Topic popularity

The popularity of the topic will also affect the display of the video. Some unpopular topics may have low attention, resulting in the platform not recommending related videos. Even if a user posts a video, it may be difficult to display it on the topic page.

2. What is the reason why TikTok like videos disappear?

1. Algorithm adjustment

Douyin’s recommendation algorithm is frequently adjusted, which may cause some originally popular videos to no longer be recommended at a certain point in time. This caused some users to suddenly find that their video views, likes, and comments dropped sharply.

2. Changes in user behavior

Users’ interests and behaviors will change over time. A certain type of video may be popular for a period of time, but as time goes by, users' interest in this type of video gradually decreases.

3. Video quality varies

Video quality on Douyin platform varies, and some high-quality videos may be buried among many low-quality videos. This makes some users feel that their videos don't get the attention they deserve.

4. Increasing competition

As more and more users join Douyin, competition is intensifying. Even high-quality videos may struggle to get enough exposure due to fierce competition.

To sum up, the reason why Douyin topics do not have their own videos may be due to the video review mechanism, insufficient topic participation, video release time, topic popularity and other factors. The reason why Douyin’s favorite videos disappeared may be related to factors such as algorithm adjustments, changes in user behavior, uneven video quality, and intensified competition. After understanding these reasons, users can adjust their creative strategies in a targeted manner to improve video quality and engagement, thereby increasing the video's exposure and attention. I hope this article can be helpful to you, and I wish you a happy creation on TikTok!

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