Pinduoduo’s “automatic price tracking” was exposed to be adjusted, and the platform can change the prices of all merchants’ products

According to news from this site on June 22, Pinduoduo issued an announcement on June 20, announcing that it had adjusted the previously launched “automatic price tracking” service and further expanded the platform’s authority. The new agreement will officially take effect on June 28.

To put it simply, the latest agreement allows the platform to change the prices of all products of authorized merchants (who agree to activate the "automatic price tracking" function), whereas previously it could only modify the active prices of active products.

Pinduoduo officially stated that the “automatic price tracking” service (hereinafter referred to as the “service”) is an important marketing service for the platform to improve merchant operating efficiency and provide consumers with more competitively priced products. .

According to reports, Pinduoduo can also automatically judge and verify the compatibility of the products sold by merchants with platform marketing activities through the system. When the price of the corresponding product is changed within the price range and period, it can When the corresponding marketing activity requirements are met, the platform can also sign up for marketing activities for merchants and corresponding products, and adjust the actual selling price of the products within the price range and cycle by setting up marketing tools.

The latest agreement shows that the "automatic price follow-up" service form is: when a merchant activates this service, it means that the merchant authorizes the platform to price based on the products (all products that have been released when the service is opened or all products released after the service is opened, including existing products and future products) Newly added products) The sales situation of the entire network, platform marketing activities, etc., within a specific adjustment range, frequency/cycle (referred to as "price tracking range and cycle"), the price of the merchant's product will be automatically modified (that is, no confirmation from the merchant is required), and the platform Assist in modifying product-related prices based on such authorization. The original text attached to this site is as follows:

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