Technology peripheralsIt IndustryKilling like crazy! Huawei's foldable screen sales soared by 257%, and Honor's sales also increased by 460%!
News on June 7, according to market research agency Counterpoint Research's latest report, In the first quarter of 2024, global foldable screen smartphone shipments achieved an astonishing 49% year-on-year growth. This growth rate also hit a new high in the past six quarters. The main driving force for this growth comes from the strong performance of Chinese mobile phone brands, Among which Huawei surpassed long-term market leader Samsung for the first time and topped the list of global quarterly shipments.
According to details in the report, Huawei’s folding screen mobile phone shipments surged 257% year-on-year this quarter. A key factor in this significant growth is Huawei's full embrace of 5G technology for foldable screen phones. Since the launch of Mate X5, the first 5G foldable screen phone, in September last year, the model has been among the best-selling models in China's foldable screen phone market for three consecutive quarters. This month, Huawei released its first 5G clamshell small foldable model, Pocket 2, to further expand its product line. This undoubtedly injected new vitality into its shipments in the first quarter.
In addition, it is worth noting that Glory’s share of the global folding screen mobile phone market has also surged from 3% a year ago to the first quarter of 2024. 12%, with a year-on-year growth rate of 460%, successfully becoming the third largest folding screen mobile phone manufacturer in the world. Its world’s slimmest large foldable model Magic V2 has achieved great success in the European market, becoming the folding screen mobile phone with the highest shipment volume in Western Europe in the first quarter of 2024, which has greatly promoted the growth of Honor's shipments in overseas markets.
At the same time, Motorola has also occupied a place in the global folding screen mobile phone market. Its market share increased to 11%, ranking fourth. Among them, Razr 40 (also known as Razr 2023) performed well in the North American market and became a popular model.
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