名人的支持可以对加密项目的成功产生重大影响，但这并不意味着名人的认可就值得信赖

根据两位前美国证券交易委员会经济学家 Joshua White 和 Sean Wilkoff 在 2023 年发表的研究论文，加密货币项目的名人认可与其可疑的可能性之间存在联系。

名人对加密项目的认可可能是一把双刃剑。虽然它们确实可以帮助项目获得知名度并吸引新用户，但它们也存在一定程度的风险。

As we've seen time and time again, not all crypto projects are created equal. Some are legitimate and offer users a valuable service, while others are nothing more than scams designed to bilk people out of their hard-earned money.

So, how can you tell the difference? Here are a few red flags to watch out for:

* **The project is promising astronomical returns with minimal risk.** If it sounds too good to be true, it probably is. Any crypto project that promises to make you rich overnight is likely a scam.

* **The project is being promoted by a celebrity who is not known for their involvement in the crypto space.** When celebrities who have no prior experience with crypto suddenly start shilling a particular project, it's usually a sign that they're being paid to do so. And, while there's nothing inherently wrong with that, it does raise questions about their sincerity and whether or not they actually believe in the project.

* **The project's website and whitepaper are full of jargon and technical terms that you don't understand.** If you can't understand how a crypto project works, it's probably not a good idea to invest in it.

* **The project is not registered with any regulatory authority.** In the United States, crypto projects are required to register with the Securities and Exchange Commission (SEC). If a project is not registered with the SEC, it's likely operating illegally.

Of course, these are just a few red flags to watch out for. There are many other factors that you should consider before investing in any crypto project.

The most important thing is to do your own research and to be aware of the risks involved.

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