Home > Article > Technology peripherals > Car companies celebrate the May Day holiday: Orders from Ideal, Tesla and others surge, and the new energy vehicle market continues to prosper
"News on May 7th, the May Day holiday that just passed was undoubtedly a fruitful period for major domestic car companies. According to data released by major car companies and industry bloggers, many brands During this period, significant growth in order volume and traffic was achieved. This growth trend was driven by national policies and local subsidies, which helped ease the wait-and-see mood of market consumers.”
In the data editor’s understanding. During the May Day holiday, Li Auto received as many as 23,000 new orders, of which the Li Auto L6 model accounted for more than 10,000 orders. Tesla's orders have also increased by 15,000. Musk's news about promoting the implementation of FSD (fully autonomous driving) technology in China has played a positive role in promoting Tesla's sales. Huawei's Hongmeng Smart Store (including Wenjie and Zhijie) also received 11,000 new orders, showing consumers' strong interest in new models. Although the first sales rights of Wheat Auto ended at the end of April, it still received 11,000 new orders during the May Day period, maintaining high market popularity. Leapmotor and BYD also achieved new orders of 8,000 and 75,000 and 80,000 respectively, and the sales of BYD's Dynasty model increased significantly.
Some automobile companies launched special Dading policies during the May Day period. These policies were nicknamed "Longjing Dading" by some netizens. Compared with the traditional large order policy, this type of large order may have some challenges in terms of order conversion rate.
Cui Dongshu, secretary-general of the Passenger Car Association, recently issued a document stating that the new energy vehicle market in 2024 will still show substantial growth compared with the same period in 2023. The sales of new energy vehicles in Suzhou, Chengdu, Guangzhou and other cities have grown rapidly, becoming the core driving force for market growth. At the same time, the sales of new energy vehicles in core cities such as Shanghai are affected by the policy rollback and are facing certain downward pressure. Nonetheless, overall, the strong performance during the May Day holiday indicates that the domestic new energy vehicle market will continue to prosper.
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