What are the requirements for opening a Xiaohongshu store?

Requirements for opening a Xiaohongshu store: personal or corporate business license, legal person ID card, mobile phone number, email, account registration for more than 30 days, more than 500 fans, high originality, no violations; products comply with the platform Standard, no contraband, true description, reasonable price; complete supply chain, timely logistics, good customer service and compliance with platform rules.

Xiaohongshu’s specific requirements for opening a store

Basic requirements:

• Personal business license or enterprise business license
• ID card or legal person ID
• Mobile phone number
• Email

Account requirements:

• The account has been registered for more than 30 days
• The account has more than 500 fans
• The account content is highly original and has no violations

Product requirements:

• Comply with Xiaohongshu platform product specifications, no contraband, fake or shoddy goods
• The product description is true Accurate, clear and beautiful pictures
• The product price is reasonable and consistent with the market price

Other requirements:

• Complete supply chain and logistics system to ensure product quality and delivery timeliness
• Good customer service capabilities, timely handling of customer problems and complaints
• Comply with Xiaohongshu platform rules and maintain platform order

Detailed description:

Business license requirements:

• Personal business license must include business scope, if you need to sell specific goods , need to ensure that it is within the scope of business.
• The enterprise business license must be a limited liability company or a joint stock company with a registered capital of more than 100,000 yuan.

Account requirements:

• The registration time requirement is to ensure the stability and reliability of the account.
• The fan count requirement indicates that the account has certain influence and fan base.
• The originality and non-violation requirements are to ensure the content quality and compliance of the account.

Product requirements:

• Contraband and counterfeit goods will damage the reputation of the platform and the interests of users.
• True and accurate product descriptions help build user trust.
• A reasonable price can attract users to buy.

Other requirements:

• A complete supply chain and logistics system can ensure product quality and delivery speed.
• Good customer service capabilities can improve user experience and satisfaction.
• Complying with platform rules can maintain platform order and user rights.

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