Xiaomi's shipments surged 33% in the first quarter: firmly ranked third in the world, approaching Apple infinitely

News on April 30, analysis agency Canalys today released global smartphone market data for the first quarter of 2024.

The global smartphone market increased by 10% year-on-year in this quarter, reaching 296.2 million units. The market performance was higher than expected, which means that the lowest point of the mobile phone industry has been passed.

Samsung achieved a distant lead, driven by the A series and the new high-end flagship Galaxy S24 series, with shipments of 60 million units, ranking first in shipments.

Faced by challenges from Huawei and others, Apple’s shipments fell 16% to 48.7 million units, ranking second with a market share of 16%.

As the number one domestic manufacturer, Xiaomi has captured 14% of the market share with 40.7 million units shipped, firmly ranking third in the world, and the gap with Apple is constantly narrowing. .

It is worth noting that Xiaomi now not only performs well with its mid-to-low-end measuring machines, but also further improves its high-end flagships.

Previously, the Xiaomi Mi 14 series achieved sales of more than 1.4 million units within 10 days of its launch. Recently, it was reported that the total activation volume of the series has reached 4.7 million units.

This is a milestone achievement for Xiaomi. In the past, only Huawei had domestic high-end performance that exceeded this performance. Xiaomi has been pursuing high-end for many years and finally achieved its small goal in this generation. .

However, it should be noted that Xiaomi 13 and Xiaomi 14 were previously positioned as small-sized all-round flagships and had almost no rivals on the market.

After two years of Xiaomi’s dominance, domestic friends are now following up on research and development. If Xiaomi wants to maintain its performance, it needs to come up with heavier weapons on the Xiaomi Mi 15 series.

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