How to buy traffic on Xiaohongshu

The Xiaohongshu platform currently does not provide traffic purchase services. Methods to obtain traffic include: 1. Creating high-quality content; 2. Account operation; 3. Advertising; 4. KOL cooperation; 5. Content cooperation; 6. Xiaohongshu Welfare Club; 7. Community activities; 8. Fan operation; 9. Data analysis.

Xiaohongshu traffic acquisition guide

How to buy Xiaohongshu traffic?

Currently, the Xiaohongshu platform does not directly provide services for purchasing traffic.

Traffic acquisition methods

Although traffic cannot be purchased directly, you can obtain Xiaohongshu traffic through the following methods:

1. High quality Content:

• Publish high-quality, original, valuable content that resonates with users
• Use relevant keywords and hashtags
• Join Xiaohongshu community, participate in discussions and interactions

2. Account operation:

• Complete account information and display account positioning
• Keep your account active and update content regularly
• Interact with fans and establish good relationships

3. Place ads:

• Place information feed ads or search promotion ads
• Accurate placement according to the target audience
• Set a reasonable advertising budget and optimize advertising effects

4. KOL cooperation ：

• Cooperate with relevant KOLs to promote products or content
• Choose KOLs that are consistent with the brand tone

##5. Content cooperation:

Cooperate with other bloggers to write soft articles or videos
• Use each other’s fan traffic

6. Small Red Book Welfare Club:

Create a welfare club and recruit fans
• Provide exclusive discounts and benefits

7. Community activities :

Participate in community activities organized by Xiaohongshu
• Get platform recommendations and exposure

8. Fan operation:

Accumulate fan base
• Interact and maintain relationships with fans through fan groups and private messages
• Encourage fans to share and promote content

9. Data analysis:

Track and analyze Xiaohongshu data
• Understand content performance, audience characteristics and conversion rate
• Based on data optimization strategy

Through the above methods, you can gradually increase Xiaohongshu traffic and enhance content exposure and brand influence.

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