How to activate Toutiao advertising revenue? How is its advertising fee charged?

In today’s information age, creators have an increasing need to monetize on the Toutiao platform, and Toutiao advertising revenue is one of the ways that has attracted much attention. This article will delve into the following questions: First, how to activate Toutiao advertising revenue? This article will introduce in detail the steps to activate Toutiao advertising revenue, including registering an account, applying to activate advertising functions, creating a Toutiao account, etc. Second, how are Toutiao’s advertising fees charged? The article will explain the billing methods of headline advertising, such as CPM, CPC, etc., as well as the factors that affect advertising costs, such as impression volume, click-through rate, etc. PHP editor Xinyi hopes that this article can provide valuable guidance to Toutiao creators and help everyone better understand and utilize the Toutiao advertising revenue mechanism.

1. How to activate headline advertising revenue?

The steps to activate Toutiao advertising revenue are as follows:

1. Register a Toutiao account: First, you need to register a Toutiao account and complete relevant information and real-name authentication.

2. High-quality content creation: Continue to create high-quality content on Toutiao to increase the influence and number of fans of the account to meet the opening standards for Toutiao advertising revenue.

3. Apply for Toutiao advertising: When the account meets certain conditions, you can apply to activate the advertising function in the Toutiao backend.

4. Improve the advertising settings: After the application is approved, you can improve the advertising settings in the Toutiao backend according to your needs, such as advertising type, placement, etc.

5. Submit for review: After the setup is completed, submit for review and wait for approval by Toutiao staff.

6. Start advertising: After passing the review, you can start advertising and earn revenue from advertising.

2. How are Toutiao’s advertising fees charged?

Toutiao’s advertising fees are mainly collected in the following ways:

1. CPM (Cost Per Mille): that is, the cost per thousand impressions, and the advertiser is the cost per thousand ads. Show the fees paid.

2. CPC (Cost Per Click): Cost per click, the price advertisers pay for each time a user clicks on an advertisement.

3. CPA (Cost Per Action): Cost per action, the fee advertisers pay each time a user completes a specific action (such as downloading, registration, etc.).

4. CPD (Cost Per Day): That is the daily cost, the fee that the advertiser pays for the daily display of the advertisement on the headlines.

The specific amount of Toutiao’s advertising fees will vary according to various factors such as advertising type, delivery time, delivery location, etc. Advertisers can choose according to their own needs and budget.

The above is the answer to the activation of Toutiao advertising revenue and the method of collecting Toutiao advertising fees. Toutiao advertising revenue provides an effective way for creators to monetize their revenue. Understanding its activation methods and fee collection rules is very important for creators who want to earn income through Toutiao advertising. I hope the above answers can help everyone, and I wish you all more success in the creation and operation of Toutiao.

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