InfoComm China2024 transparent OLED screen shows broad commercial value

InfoComm China 2024 will be held grandly at the National Convention Center from April 17th to 19th. As the leading professional viewing and integrated experience solutions exhibition in the Asia-Pacific region, there are more than 400 well-known domestic and foreign enterprises and brand exhibitors in the exhibition space. came to showcase more than 500 new products for the first time.

Among the many advanced display technologies at the InfoComm China 2024 viewing event, the transparent OLED screen relied on novel product forms, excellent display effects and broad business scenario applications, attracting many visitors at the exhibition to stop and inquire. .

At this IFC2024 exhibition, participating brands such as Philips and AOC also presented their latest transparent OLED products, which instantly became one of the highlights of the exhibition.

Philips OLED transparent splicing screen

77-inch floor-standing OLED transparent advertising machine

at Philips The commercial display has a special transparent screen display, and the first 77-inch OLED transparent screen is shockingly unveiled, which is thin, light, translucent, and colorful. In addition, Philips Commercial Display also showcased OLED transparent splicing screens, which provide seamless splicing and panoramic presentation.

As a revolutionary display product, the transparent OLED screen is a new species in the field of commercial digital scenarios. Compared with traditional display forms, the biggest difference is that it can get rid of the complete blackness of the display when it is turned off. , no backlight is needed, people's sight will go directly through the screen and see the scene behind it.

Therefore, it can be widely used in digital signage, rail transit, construction, and home furnishing fields, and the interesting interactive form of the transparent OLED screen can attract attention, thereby driving consumer traffic and achieving value enhancement.

As technological innovation gradually develops towards large sizes, 55-inch and 30-inch OLED transparent screens are currently the mainstream sizes, as well as 49-inch bar-shaped OLED transparent screens that are mainly targeted at new retail. As mentioned above, the Philips Commercial Display 77-inch OLED transparent screen is the latest product.

In fact, transparent OLED screens have been widely used commercially, such as on the windows of many domestic subway trains such as Beijing Subway Line 6, Shenzhen Subway Line 10, and Nantong Rail Transit Line 1. See the transparent OLED screen.

In fact, in dozens of cultural and museum institutions such as the National Museum of China, the Palace Museum, Shandong Museum, and Zhengzhou Museum, transparent OLEDs can be seen occupying the C position in important cultural relics exhibitions, becoming a popular check-in in various museums. land. Transparent OLED provides more possibilities for the development of digital cultural heritage.

AOC OLED transparent desktop display

In addition to commercial large-screen applications, transparent OLED screens are also used in the field of personal consumption Broad development prospects. At the InfoComm China2024 exhibition, AOC also demonstrated desktop display products based on OLED transparent displays, which once again made key progress in terms of image quality, brightness, and transparency ratio. Transparent displays can bring different experience effects in various scenarios such as window displays, AR virtual reality, and metaverse entertainment.

At the same time, with the continuous advancement of technology and reduction of costs, the application fields of transparent OLED screens will become more and more extensive. I believe that with the continuous exploration of transparent OLED display technology and application scenarios as market demand, it will also In the future, the huge display ecosystem will develop rapidly.

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