It is reported that vivo will launch its self-developed imaging brand BlueImage, which will be launched on the X100 Ultra mobile phone for the first time

According to news on April 22, Jiemian News today claimed to have "exclusively learned" from within vivo that vivo will soon launch a self-developed imaging brand named BlueImage, which may officially appear on the upcoming vivo X100 Ultra.

Public information shows that the vivo imaging trademark BlueImage applied for registration on November 14, 2023. The product services cover a number of imaging-related projects such as graphics processors, optical lenses, and sensors. According to reports, the launch of BlueImage’s self-developed imaging brand also means the birth of the second independent imaging brand in the mobile phone industry after Huawei’s XMAGE. According to news previously revealed by @digitalchatstation and other bloggers, the X100 Ultra is vivo’s “Thanos” model and is scheduled to be released in May. Earlier news revealed that the X100 Ultra mobile phone is expected to be equipped with a 2K E7 Samsung screen and support full 1440Hz PWM dimming. In addition, vivo’s new flagship is expected to be equipped with a 50Mp LYT900 one-inch main camera, a 50Mp ultra-wide angle using a new sensor, a 200Mp outsole periscope, and a glass body design. In addition to regular functions, this new Android phone is also expected to support two-way satellite communication. Since this year, this feature has almost become a standard feature of domestic Android flagship phones.

▲vivo X100 Pro Picture Appreciation

For reference, vivo X100 Pro is equipped with Dimensity 9300 processor, equipped with a 6.78-inch AMOLED curved screen, resolution 2800x1260, built-in 5400mAh battery (typical value), supports 100W wired fast charging and 50W wireless fast charging, rear 50-megapixel main camera (f / 1.75) 50-megapixel wide-angle (f / 2.0) 50-megapixel periscope (f / 2.5), main camera, periscope Both support OIS anti-shake, and the periscope supports 4.3x optical zoom and 100x digital zoom. Currently, vivo officials have not announced any relevant information about vivo X100 Ultra, and will continue to pay attention and bring follow-up reports.

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