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Apple joins the war, and there will be three strong players in the folding machine market

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2024-04-09 15:55:091145browse

Apple joins the war, and there will be three strong players in the folding machine market

The global folding machine market is currently dominated by the non-Apple camp, with Samsung and Huawei acting as double arrows. The two major manufacturers continue to expand related product lines; although Apple has not yet seen the advent of folding hardware, there are rumors We are also paddling our ducks in the water, accelerating the progress of product development, hoping to catch up. Analysts pointed out that Apple is very likely to launch its first folding hardware product this year or next year, and the folding machine market will be dominated by three major players.

Currently, Samsung and Huawei account for more than 80% of the global folding machine market share, and are extremely influential in the market. Industry insiders said that after Apple joins the battle in the future, the folding machine market will inevitably be reshuffled. By then, consumers will not only have more product choices, but the prices may be cheaper than now.

It is reported that in the past, the price of folding machines mostly started at US$1,000, and some flagship models even cost US$1,500. With Samsung and Huawei likely to release affordable folding machines this year, folding machines below US$1,000 will be available in the future. There will be more and more.

Industry insiders pointed out that in the future, the main battleground for mobile phone brand manufacturers will still be flagship models, because the product specifications and content of flagship phones determine the technological strength of brand manufacturers. Therefore, whether it is Samsung, Huawei or even Apple, they will compete for Attack this market; while the affordable phone market has not yet taken shape, the initial development stage is mainly based on water temperature measurement, and it is estimated that it will be relatively stable in two to three years.

Industry insiders analyze that as Samsung and Huawei continue to invest in the folding machine market, Apple is on the verge of launching a folding machine in order not to fall behind others. , without affecting existing iPhone sales, is probably the biggest issue.

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