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The latest news shows that Apple has officially announced plans to expand its applied research facilities in China to strengthen R&D and support in the product manufacturing process. This move will not only strengthen the capabilities of the Shanghai research center to provide more in-depth reliability testing, quality assurance and material analysis services for all product lines, but also signal Apple’s intention to introduce Vision Pro to the Chinese market.
However, in-depth analysis believes that in the process of advancing this plan, Apple faces a significant legal challenge: Huawei as early as May 16, 2019 The "Vision Pro" trademark was successfully registered and enjoys exclusive rights to the trademark until November 27, 2031. The coverage includes LCD TVs, head-mounted virtual reality devices, radio communication equipment and other types of products.
Therefore, if Apple hopes to legally sell its Vision Pro products in the Chinese market, it needs to resolve the issue of trademark use rights. There may be two possible ways: one is to reach a settlement agreement with Huawei and purchase the ownership of the "Vision Pro" trademark through commercial negotiations; the other is that Apple chooses to rename the product to avoid directly violating the trademark restrictions held by Huawei.
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