How did the Taote app develop during Double Eleven? Taote returned to the top of the Apple App Store app list

php editor Yuzai made an in-depth analysis of the development of Taote app during Double Eleven and the reasons why it returned to the top of the Apple App Store application list. Through data statistics and user feedback, we analyze Taote app’s activity, user growth, and the effectiveness of promotional activities during Double Eleven. At the same time, we will explore the improvements of Taote app to provide users with a better shopping experience.

Taote returns to the top of the Apple App Store application list

This year’s Double Eleven, consumption is vigorous and cost-effectiveness has become the focus. According to lists from multiple third-party data agencies, Taote returned to the top of the Apple App Store application list on November 2, showing that its popularity continues to rise.

Qimai data shows that on the Android side, Huawei, vivo, Meizu, Yongbao and other Taote lists also rank first. This is also the third time that Taote has topped the Apple App Store after ranking first in the Apple App Store for two consecutive months in July and August last year.

Topped the app store list during Double Eleven, making Taote even more impressive.

This year is the third year that Taote has participated in Tmall Double Eleven. In terms of gameplay, Taote continues the 618 style. Shopping has shifted from scene consumption to search experience. The main promotion is to search for the "price comparison king" to enjoy a 50% discount and win a million free orders. The minimalist gameplay. "Price Comparison King" is an activity launched after Taote implemented the first pit free of charge in September.

In order to allow consumers to buy well and save money, Taote has linked up with more than 1,800 factory industry belts on the pallet, and has selected 2,000 good products that can be compared across the entire network. Consumers only need to look for the two time points of October 22 and November 11 to experience the "King of Price Comparison" products and enjoy discounts of up to 50%.

The reporter searched on several major social platforms and found that after the first wave of promotions on October 22, most of the hot Taote Double Eleven items posted by consumers included products with the "price comparison king" label, ranging from Moutai to Apple. There are everything from mobile phones and beauty products to daily necessities such as milk, oil and rice.

On the Taote APP, dynamic keywords appeared after the reporter searched for “price comparison king”, and the product that ranked first after clicking on it was the “price comparison king” product. Without unnecessary links, consumers can get the most cost-effective products on the entire network. The lack of routines and simplicity may be the main reason for the surge in downloads of Taote APP.

Earlier, Alibaba’s financial report showed that Taote’s AAC (annual active consumers) has exceeded 300 million, making it the fourth largest e-commerce platform in China.

The above is the detailed content of How did the Taote app develop during Double Eleven? Taote returned to the top of the Apple App Store app list. For more information, please follow other related articles on the PHP Chinese website!