Dongfeng Motor’s “gambling” incentive mechanism has achieved results, and the core team has received tens of millions of rewards

Recently, Dongfeng Motor announced a three-year action to accelerate the transformation and upgrading of new energy sources, and achieved remarkable results through the implementation of an innovative "bet" incentive mechanism. The purpose of this mechanism is to optimize the incentive system and more effectively promote the research and development and marketing of new energy vehicles.

It is reported that the core team of Dongfeng's first new model project that adopts the "gambling" model recently received a generous reward of more than 10 million yuan. This achievement not only shows the company's emphasis on innovative incentive mechanisms, but also further stimulates the enthusiasm and creativity of team members.

According to the editor’s understanding, in 2023, Mengshi Technology made important breakthroughs in both brand and products. Its first product, the Warrior 917, successfully achieved its sales target in just over three months after delivery, with the average bicycle price exceeding 700,000 yuan. In addition, Mengshi Technology also quickly established 39 channel stores covering 31 cities, laying a solid foundation for the further development of the brand.

A total of 106 core backbones from R&D, manufacturing, marketing and other fields participated in the successful implementation of the "bet" incentive mechanism. Through joint efforts, they successfully achieved the "gambling" goal in 2023 and received a total of 16 million yuan in rewards, with the per capita reward reaching 150,000 yuan, and the highest reward reaching 480,000 yuan.

Dongfeng Motor stated that it will further improve the new model project management system in the future and promote the transformation and specific implementation of the PM system management model. At the same time, the company also plans to fully implement the "gambling" incentive mechanism for new energy vehicle projects to stimulate the team's innovative spirit and market competitiveness. This move is expected to inject new impetus into Dongfeng Motor's new energy development and help it stand out in the fierce market competition.

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