Are hundreds of rivals competing for 3A masterpieces? ChinaJoy’s new exhibition area will be a lot to see this year!

Although the new fiscal year has just begun, the players on the console stand-alone game track have already lost their patience and have given players several shots in the arm: from "Final Fantasy 7: Rebirth" ’s stunning debut, the long-awaited “Shadow of the Golden Tree” DLC for “Elden’s Circle” has surfaced, and the recent announcement of “Black Myth: Wukong” being finalized and receiving a version number...

Faced with these big news one after another, I believe many players have made the same judgment as me - this year, the big one is really coming!

If anything can amplify these surprises, then the game exhibition is undoubtedly the best stage. For domestic players, the annual ChinaJoy can be said to be the most exciting one. In the past, every game year, we were able to witness the grand scene of "three royal families compete in separate courts, and third parties compete for beauty" at the ChinaJoy site, so this year is very exciting It’s hard not to look forward to it.

Undercurrent

In fact, apart from the surprises and expectations from the above-mentioned works that have been released or have been finalized, we should not ignore one phenomenon: major Manufacturers are gradually coming out of the dormant period, and they are likely to exert all their strength to fight in 2024, especially Yusanjia.

Let’s talk about Sony first. As the temporary leader in the new generation console war, Sony’s current strategic route can be roughly divided into two: on the one hand, it is committed to classics. Transplantation and reproduction, on the other hand, is the continuous introduction of new works.

Regarding the former, last year’s two “The Last of Us” games were brand new after they were launched on PS5, and the just-released “Final Fantasy 7: Rebirth” can be said to give old games a second life. As for the latter, although the just-released "Hell Dire 2" is controversial, its astonishing sales are still a blockbuster in the industry. What's more, Sony still has a lot of inventory in its ammunition depot, and no one can I don’t know whether the next one to explode sales will be “Rise of Ronin”, “Silent Hill 2 Remake” or the popular “Death Stranding 2”.

(Will "Death Stranding 2" become Sony's next big hit?)

Compared with Sony's steady progress, the past 2023 This year, Microsoft did not go as smoothly as expected. The much-anticipated "Starry Sky" performed mediocrely and did not win any awards at the TGA. "Forza Motorsport 8" performed even more mediocrely, pouring cold water on many racing players. .

Although for Microsoft, which has strong financial resources, the term "last stand" is a bit too much, but judging from what Phil Spencer said in an interview with the media on the 17th of the 2nd balance not long ago , Microsoft will not only not give up support for Xbox, but also plans to launch blockbuster masterpieces including "Hellblade 2", "Oath", "Ara", "Microsoft Flight Simulator 2024" and "Raiders of the Lost Ark" in 2024. It is expected to More news to be announced this June.

It can be seen that Microsoft has the momentum to speed up its pace in 2024 and wants to reverse the decline through this wave of "big blowout". I don't know how it will perform in the end. .

(The subscription strategy that Spencer is proud of seems a bit weak now)

As for Nintendo, in the just-ended Nintendo A number of games were also announced at the face-to-face meeting. Although they were not as blockbuster as last year's "Tears of the Kingdom", games of the magnitude of "King of the Sacred Beasts", "Hundred Heroes" and "Megami Tensei 5: Revenge" were announced. The work is equally eye-catching.

However, the players’ focus does not seem to be on this. After all, after the release of "Tears of the King", the problem of NS consoles encountering performance bottlenecks has become more and more prominent, and it is no longer the elephant in the room. . Therefore, news about various second-generation NS consoles has been spreading among the player community recently. If Nintendo really has any surprises prepared for players in 2024, then the release of the new console is undoubtedly the most anticipated.

Of course, in addition to Yusan, large third-party manufacturers such as EA, Ubisoft, and Capcom have also made some moves this year. Ubisoft has just launched "Black Sails" has been delayed for a long time, and Capcom has awakened the "Dragon's Dogma 2" IP after being dormant for many years. Although these manufacturers have not made big moves, these new works that have been launched step by step are also rich. Game lineup for 2024.

Let’s get together

Judging from all the signs, there is a high probability that 2024 will be another big year for gaming. I think it will be the peak of this battle between dragons and tigers. It should be concentrated in the middle of the year, that is, from June to August. ChinaJoy held during this period will become the best stage for manufacturers to show off their muscles.

Counting from the first ChinaJoy held in 2003, the exhibition has been held for 20 times and has developed into a large-scale carnival that attracts the attention of global players. Its international influence While growing day by day, it has also attracted a large number of game and peripheral manufacturers to settle in it.

According to official news, the 21st ChinaJoy, which will be held from July 26 to July 29 this year, will focus on creating a "hardcore game theme exhibition area". The games in this exhibition area Most of them are console and stand-alone games, and their purpose is of course to build a communication bridge between hard-core players and manufacturers.

In addition, the more detailed classification is also in line with ChinaJoy's current overall strategy of gradually integrating with the international market, which is to strive to make global industry exhibitors more targeted. , more accurately reach and cover target user groups, especially core gamers and Generation Z people, to better meet the expectations of the majority of hardcore gamers.

So in this golden age when the domestic game environment is changing, the overall industry is developing rapidly, and relevant departments have clear attitudes, ChinaJoy can combine many high-quality, high-tech, high-tech Well-known top game masterpieces will be brought together, allowing players to experience the latest and hottest top games in today's global game market at close range, and provide a platform for people in related fields to communicate with each other, which is very important for the domestic game industry. It is also of great significance in terms of development.

The 21st ChinaJoy is currently in the investment stage. High-quality game masterpieces from all regions, all platforms, and all types are gathered here. I believe that this four-day event this summer will The exhibition brings many surprises to domestic hard-core players, allowing players to get close to their favorite games and witness the birth of the next hit!

Conclusion

From a personal emotional point of view, as an old fan who has participated in many ChinaJoy sessions, it has witnessed my journey from player to practitioner and has accompanied me along the way. After experiencing online games, mobile games and the current era of blooming flowers, it is no exaggeration to say that it is an important part of youth memories.

As the saying goes, "Legends are far away but rice and porridge are close." After the E3 exhibition has become a part of the history of game development, today's ChinaJoy exhibition can lead players into a new era. For our group of people who have persisted for many years It is undoubtedly the best comfort for hardcore players.

I hope we can discover more surprises at this summer’s Shanghai International Expo!

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