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php Editor Banana posted an article on Baijiahao. How are the views calculated? How can I increase the number of views? These problems plague many creators. Baijiahao views are calculated based on the number of article page views, and each visit will increase the number of views. To increase page views, you can attract readers through high-quality content, rationally use titles, images, and promotion methods to increase exposure. You can also cooperate with other authors to improve the quality and influence of articles, thereby gaining more page views and revenue.
1. How is the number of views on Baijiahao calculated?
Baijiahao's profit is mainly achieved through advertising, and the display and clicks of advertisements are closely related to the number of views. In general, the impact of Baijiahao's pageviews on revenue is mainly reflected in the following aspects:
CPM model (cost per thousand impressions) represents the cost per thousand ad impressions. Under this model, advertisers pay based on the number of times their ads are displayed on Baijiahao. Under normal circumstances, advertisers will cooperate with the platform based on the exposure and frequency of advertisements on the platform and pay advertising fees at a certain rate.
CPC model (pay per click): CPC is Cost Per Click represents the cost per click. Under this model, advertisers pay based on the number of clicks on their ads. When a user clicks on a relevant advertisement while browsing Baijiahao articles, the advertiser will need to pay a certain fee.
CPS model (pay based on sales): CPS is Cost Per Sale, the representative is paid according to the sale. Under this model, a promotional partnership will be established between advertisers and authors. When a reader enters the advertiser's website through an article on Baijiahao and completes the purchase, the advertiser will pay a certain commission to the author.
2. How to increase the number of views?
For Baijiahao authors, increasing page views is the key to getting more revenue. Here are some ways to increase page views:
High-quality original content: Writing high-quality original articles is an essential element to attract readers’ attention and increase page views. Make sure that the content of the article is in-depth, valuable, and can meet the needs and interests of readers.
Attractive Title: An engaging title can increase click-through rates and share rates. Pay attention to using concise and clear titles to highlight the core content and features of the article and attract readers' interest.
Optimize promotion channels: In addition to promoting within the Baijiahao platform, you can also use other channels to expand the exposure of your articles. For example, share articles on social media platforms such as WeChat, Weibo, QQ Space, etc. to attract more readers to click and read.
Interaction and message reply: Actively interact with readers and reply to their messages and comments. This can increase user stickiness and improve the interactivity and sharing of articles.
Reasonable use of tags and keywords: When writing articles, pay attention to the reasonable use of tags and keywords and make them relevant to the content of the article. This will help improve the ranking of the article in search engines, increase exposure and click-through rate.
It should be noted that Baijiahao’s income from each author’s views is not fixed, but varies according to different advertisers and advertising forms. At the same time, Baijiahao will also comprehensively evaluate the authors based on the quality, originality, interaction and other factors of the article, and give corresponding weights and rewards.
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