What are the requirements for a video link? How to link the video account with goods?

php Xiaobian Yuzai will answer your questions about the conditions for linking video accounts and how to link video accounts with goods. Links must meet the following conditions: the video account must be at least 30 days old, have 10 original videos, and have more than 1,000 followers. The video account with product link needs to embed the product link in the video content and comply with the relevant requirements stipulated by the platform. For details, please log in to the php Chinese website for more information.

1. What are the conditions required for a video link?

Video account certification is a prerequisite for adding a link to the video account. Currently, major short video platforms such as Douyin and Kuaishou provide certification services, which mainly include two types: personal certification and institutional certification. Personal certification requires the submission of real identity information, while institutional certification requires the provision of certification materials from relevant companies or organizations. After completing the authentication, users can add links to their video accounts to enhance the credibility and authority of their accounts.

One condition for a video account link is to have a certain number of fans. Different platforms have different requirements for the number of fans. Usually, you need to reach a certain number of fans to obtain the permission to mount the link. The purpose of this provision is to ensure that the link can gain sufficient exposure and commercial value.

Video content quality: The video link also needs to ensure the quality of the video content. Platforms usually review videos to ensure that the content complies with relevant regulations and requirements. High-quality content can not only attract more viewers, but also improve link conversion rates and user stickiness.

Compliance requirements: During the linking process, you also need to comply with the compliance requirements of the platform. For example, you are not allowed to publish content that violates laws and regulations, and are not allowed to engage in false propaganda or fraudulent activities. At the same time, you also need to comply with the advertising regulations of the platform to ensure the legality and authenticity of the link.

2. How to link the video account with goods?

Choose the right product: When linking in your video account, you need to choose a product that suits your content positioning and audience needs. You can choose appropriate products for promotion based on your professional fields, hobbies, or audience preferences. At the same time, you should also pay attention to choosing formal and legal products to ensure the rights and trust of users.

Apply for link mounting permission: Under normal circumstances, short video platforms will provide link mounting functions and application channels. Creators can apply through the relevant processes provided by the platform and submit necessary materials and information. The platform will review the application, and after passing the review, you will be granted the permission to mount the link.

Produce product promotion videos: During the video creation process, product promotion content needs to be skillfully integrated. You can promote products by displaying product features, usage experience, reasons for recommendation, etc. At the same time, we should also pay attention to the creativity and expression of the video to attract the audience's attention and increase users' desire to purchase.

Monitoring and optimization: After adding a link to a video, you need to pay close attention to data indicators such as clicks and conversion rate of the link. Through data analysis, understand user feedback and behavior, and make timely optimization and adjustments. You can try different promotion methods and ideas to improve the effectiveness and commercial value of your links.

Video link is one of the important ways for creators to achieve commercial monetization. However, in order to link in a video account, certain conditions need to be met, including video account certification, fan number requirements, video content quality and compliance requirements, etc. At the same time, creators also need to choose appropriate products, apply for link mounting permissions, and optimize and improve through production videos and data analysis.

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