ForbesForbes creates a metaverse for rich people! Build your own permanent land in The Sandbox

The world-renowned business magazine "Forbes" announced that it has purchased the virtual land of the Metaverse platform "The Sandbox" to establish a permanent presence in the digital world. The Forbes team stated that this strategic move not only demonstrates their in-depth exploration of the Web3 space, but also highlights their firm belief in the potential of the Metaverse. This move is considered to be a reflection of Forbes' active response to the development of emerging technologies and an important step for its future transformation.

This virtual land will become a vibrant social center designed to promote interaction, participation and cooperation among members of the Forbes Web3 community.

Forbes is deeply involved in the metaverse and is committed to creating diverse interactions in the community

In the official statement, Forbes emphasized the purpose of establishing a permanent land, aiming to provide diverse interactive experiences, seminars and activities to transcend traditional boundaries of participation. This initiative aims to bring together minds from diverse fields to foster meaningful dialogue and networking opportunities in a dynamic, immersive environment. This innovative platform will provide participants with a space for cross-border communication, stimulate creativity, promote collaboration, and promote interdisciplinary knowledge sharing. By building such a permanent platform, Forbes is committed to becoming an important platform that brings together global elites to promote change and innovation. Visitors will find multiple QR codes throughout the experience and participate in a treasure hunt by scanning these codes. . The games will take them through the passion of Forbes publisher Malcolm Forbes, the history of Forbes and the gallery celebrating this year’s 30 under 30 honorees.

When you dig into the amazing moments in Forbes history, you'll find that Forbes is exploring the latest Web3 frontiers, a future trend that's definitely worth your close attention.

Taha Ahmed, Chief Growth Officer of Forbes, said, “By participating in The Sandbox Metaverse, we demonstrate Forbes’ commitment to being at the forefront of technological innovation. With a permanent presence in this digital realm, we provide our community with new opportunities to communicate, learn, and grow, opening up previously unimaginable possibilities. As for continuing to explore Web3 and the Metaverse in depth, we will continue to work hard to promote innovation and create more value for the community.

The event at The Sandbox in 2022 attracted more than 23,000 people to participate

In fact, this is not the first time Forbes has tried to enter Web3 in The Sandbox. In November 2022, Forbes A campaign was launched in The Sandbox to invite its members and subscribers, with each participant gaining entry through an exclusive NFT ticket that, in addition to entering the world of Forbes, unlocks Forbes-style collectibles. This event provides a bonus pool of 50,000 $SAND to all users who complete the trial tasks.

Another surprise is that if you pay close attention to specific Forbes NPCs in the Metaverse experience, you will have the opportunity to receive great subscription discounts.

From an attention perspective, the event was a huge success, with 23,166 unique players joining during the event, the average session length exceeding 15 minutes, and the overall average time spent per user reaching 23 minutes. This interactive experience is proof that the Forbes brand and its passion for storytelling can find a place in the new, ever-changing space of the digital world.

The strategic cooperation between Forbes and The Sandbox connects traditional media with new digital fields, increases member participation, and promotes the establishment of the community. What kind of unique interactive experience will it bring in the future? It deserves continued attention.

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