China's mobile phone market in 2023: Apple aspires to be number one, the OV brand is emerging, and Huawei is growing at an alarming rate

According to news on January 25, Xiaomi mobile phone ranked first in the Chinese smartphone market in December, but looking at the entire 2023, Apple will still be the strongest.

The latest statistical report shows that in China’s smartphone market rankings in 2023, Apple is far ahead and ranks first, with annual sales of 45.747 million units and a market share of 17%.

Followed by vivo and OPPO (both including their respective sub-brands), sales were 44.555 million units and 42.591 million units respectively, with corresponding market shares of 16.6% and 15.8%.

Honor, Xiaomi and Huawei ranked 3-6 respectively, with sales of 41.291 million units, 39.818 million units and 32.407 million units respectively, with market shares of 15.3%, 14.8% and 12%.

Statistically, Huawei’s growth rate is the most obvious and strongest. The strong return of the Mate 60 series has boosted the sales of the entire mobile phone. According to this trend, Huawei will It is expected to hit the top three next year.

As for Apple, although it has received the impact of domestic mobile phones, the iPhone is one of the preferred models for Chinese people, especially the iPhone 14, 13 and 12 series after the price reduction. The outstanding cost performance has brought good results to it. sales volume.

Overall, the gap between the top five is not that wide, so there will be no surprise who will surpass anyone next year, and the current mobile phone market has become a carnival for these leaders.

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