Deepfake detection technology has exceeded 90% accuracy, leading the anti-fraud pioneer! [Attached is the AIGC industry technology track observation map]

Looking at the Frontier

At the 2024 International Consumer Electronics Show (CES), anti-virus software company McAfee Corp. released its artificial intelligence-driven deepfake audio detection (Deepfake) technology—— Project Mockingbird.

With the development of AI technology, the Internet is flooded with a large number of audio and video synthesized by AI, and it is difficult to distinguish the authenticity of the information. Criminals use it to defraud and manipulate public opinion.

McAfee’s “Project Mockingbird” technology cleverly integrates AI-based contextual analysis, behavioral feature recognition, and classification detection models to accurately locate and identify audio clips that may be generated by AI in videos. At present, the accuracy of this technology is as high as 90%, and it has the ability to detect and protect maliciously created "cheap forgery" or deep fake content.

Specifically, users only need to input audio or video into the model, and the classification model determines from the audio and video data whether the analyzed content belongs to certain predefined categories, and can determine the starting position of the forged audio, Mark the fake parts.

Chief Technology Officer Steve Grobman emphasized: “This artificial intelligence detection technology has a wide range of application scenarios and is extremely valuable to consumers in an era filled with AI-generated fraud and false information. Precious.

Source: Photo Network

Technical Value Observation

"Project Mockingbird" technology is designed to defend against new threats used by increasingly rampant cybercriminals. These criminals use highly realistic artificial intelligence-generated audio to defraud, steal personal information and assets, and use forged voices to commit cyberbullying and manipulate the image of public figures.

The technical value of “Project Mockingbird” technology lies in its ability to identify authenticity and counterfeiting directly into the hands of consumers. This technology can help users face the new world driven by artificial intelligence to clearly and confidently identify the subtle differences and comprehensively protect their online privacy, identity security and well-being. With increasingly rampant cyber criminals adopting new threat methods, this technology will undoubtedly push security protection in the artificial intelligence era to a new level.

This technology is at the application layer of the AIGC industry chain. Specifically, it belongs to the category of application tools, mainly used for the ability to distinguish real from fake, and to identify whether the audio generated by artificial intelligence is real or synthesized.

my country's AIGC industry can be roughly divided into infrastructure layer, model layer and application layer, as shown in the following figure:

Macro Market Observation

AIGC penetrates multiple industries and has high penetration

According to IDC, the top five industries with application penetration in China's artificial intelligence industry in 2022 are the Internet, finance, government, telecommunications and manufacturing. In addition, the value that AI brings to autonomous driving and transportation logistics cannot be ignored. According to McKinsey estimates, AI will create an economic value of 380 billion yuan in the transportation field.

Major companies have a large number of patents, large investment in R&D, and sufficient technical reserves

Note 1: The parts without public information are displayed with "/"

Note 2: "T" is the unit of technical content. The total content of the above scientific and technological innovation is calculated based on the four items of the company's invention patents, authorized invention patents, utility model patents, and design patents.

The latest investment trends of AIGC industry representative companies

Since 2022, the investment trends of representative companies in the AIGC industry mainly include acquiring companies to expand business, cross-border investment, cross-company cooperation, jointly establishing AIGC models, financing, etc. The latest investment trends of representative companies in the AIGC industry are as follows:

China AIGC technology track heat map

According to the forward-looking industry heat map, the current urban clusters that are strongly related to AIGC key technologies are mainly concentrated in Beijing-Tianjin-Hebei, the Yangtze River Delta, and the Guangdong-Hong Kong-Macao Greater Bay Area. Guangdong, in particular, has the largest number of companies and is expected to become the focus of this technology. development area, in addition, other urban agglomerations have also invested a lot of policies, funds, environment and human resources for industrial development, becoming potential AIGC technology development centers.

According to the distribution of the number of enterprises, the top five hot spots are related enterprises in Tianhe District of Guangzhou City, Futian District of Shenzhen City, Yanta District of Xi'an City, Longhua District of Haikou City, Kaifu District of Changsha City and other places. It is recommended to focus on the investment environment and potential markets for AIGC industry development in these regions.

Foresight Economist APP Information Group

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