Valve figured it out and Steam allows games to use AI content
In June 2023, Steam officials issued a statement stating that they need some time to study and understand the evolving field of AI technology. After months of research and conversations with game developers, Steam has now decided to adjust its AI policy to allow most games that use AI technology to be listed.
Steam will introduce new AI generation technology disclosure requirements when game developers submit game content for review. Developers are required to describe in detail how they use AI technology for pre-generated content and real-time generated content in game development. Steam will review the game based on these disclosures and will publicly display most of the disclosures on the store page after the game is launched, allowing players to understand what AI technologies are used in the game. In addition, Steam has also updated a new reporting system so that players can report illegal "AI real-time generated" content in the game at any time.
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