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The relevant person in charge of Douyin responded to the internal test of the "AI search" function: The relevant functions are still under testing and are not yet mature.

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2024-01-11 22:42:14608browse

The news received by this site shows that Douyin has begun internal testing of the "AI search" function. According to user feedback, this feature is currently only available in beta versions in some regions. You can conduct intelligent searches through the Douyin application and get a summary of answers

Douyin is testing a search Q&A service based on artificial intelligence , used to provide users with the answers they need. The relevant person in charge of Douyin told China Securities Journal that this function is still in the testing stage and has not yet been perfected.

抖音相关负责人回应内测“AI 搜”功能:相关功能还在测试中,目前尚不成熟

According to reports, the "AI search" function Searches can be performed by voice, text, etc., and intelligent recommendations can be made based on the user's search history and preferences. In addition, "AI Search" also supports searching for content other than Douyin, such as news, encyclopedias, music, etc.

According to our understanding, the search interface of Douyin App has a function called "AI Search" , alongside other search services (such as products, group purchases, users, videos, etc.). Users only need to enter relevant questions or information in "AI Search" to get answers generated through intelligent search technology. These answers not only come from high-quality videos within Douyin, but also include information from third-party websites, and provide jump links to facilitate users to view more details and explanations. In addition, “AI Search” can also provide relevant questions that users may be interested in based on their questions.

Douyin’s “AI Search” function marks an important milestone for Douyin to enter the era of intelligent search. It not only provides It brings users a more convenient, efficient and intelligent search experience, and also brings new opportunities and challenges to creators. Through "AI search", high-quality video content may become a reference source for answers, thereby gaining more exposure and traffic, and motivating creators to continuously create more valuable content

Douyin is not the only company to launch AI search A platform for question and answer services. Since this year, major domestic applications have been actively deploying intelligent search fields. For example, Taobao launched "Taobao Ask" based on its original search function, specifically targeting e-commerce search and shopping guide scenarios. Baidu App and Bilibili have also launched AI intelligent search and search AI assistant respectively to provide users with more intelligent search information services

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