Home > Article > Technology peripherals > Fuzzy search and accurate matching, Youku’s “AI movie search” solves users’ difficulty in finding movies
Have you ever encountered the situation of "two hours looking for a drama and five minutes for eating"? Have you ever been worried about a certain plot scene but forgot the name of the movie? Contemporary young people often encounter the problem of "difficulty finding movies" when chasing dramas and watching movies.
Youku today launched the Internet's first AI conversational film and television search engine - "AI Movie Search". Users only need to click the "AI" button in the search bar of Youku APP to enter the conversation page. Through vague and colloquial questions, users can accurately obtain film and television information and communicate with AI about film and television knowledge across the entire network. The launch of this function provides users with a more convenient and intelligent film and television search experience.
Youku’s latest feature has aroused heated discussions among netizens. Netizens said: "The new function is great! You can get a series of recommendations for exciting dramas with just a simple inquiry." "Youku's AI movie search function is very powerful. It can not only help search for movies, but also chat!" It is understood that Youku’s “AI movie search” function mainly includes two core functions, namely “whole network movie search” and “film and television encyclopedia”. The Internet-wide movie search can provide highly matching content recommendations based on users' vague questions, and can be directly jumped to watch; the film and television encyclopedia can chat with users and provide plot introductions, behind-the-scenes stories, film and television highlights and other all-network film and television information. In addition to interacting with digital characters, AI can also "incarnate" into different virtual characters such as Lu Xun, Li Bai, Tang Seng, etc., and chat with users in a tone that matches the character setting, making the conversation more interesting.
Youku has launched a new feature called "AI Movie Search", which is different from traditional movie and TV search. This function not only covers the physical information of millions of movies and TV series on the Internet, but also combines tens of thousands of entertainment-related knowledge entries. Through multiple rounds of dialogue with users, it can realize intelligent interactions such as fuzzy search, film and television Q&A, and plot retrieval. Best of all, this feature provides accurate answers without users having to ask specific questions. This makes movie and TV search more convenient and intelligent.
Youku is the first AI conversational film and television search engine with full network coverage. It relies on huge data assets to provide the foundation for its intelligent and precise search functions. Youku's product manager said that as a technology company, they hope to use cutting-edge technology to solve users' difficulties in finding movies and TV series, reduce users' costs in making decisions to watch TV series, and enable users to find what they want to watch most on the Youku platform. content, and understand the film and television drama information on the entire network.
It is worth mentioning that the hyper-realistic digital human Lili in "Under the Stranger" is also the film and television assistant of "AI Movie Search". Not only does he have an outstanding performance in the entertainment industry, he also provides users with more convenience and fun. Not only can it help users search for movie sources, but it can also chat and interact with users. This kind of technological progress is not only a technical innovation, but also allows users to feel the warmth and fun brought by technology.
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