SenseTime jointly developed two AR national standards to promote industry scale and standardized application

Recently, the National Standardization Administration Committee issued a notice titled "Notice on Issuing the Third Batch of Recommended National Standards Plans and Related Standards Foreign Language Version Plans in 2023." The purpose of this notice is to inform relevant departments and units about the release of the third batch of recommended national standards plans in 2023 and the foreign language version plans of related standards.

Two AR national standards "Information Technology - Mobile Device Augmented Reality System Technical Specifications" and "Information Technology Mobile Device Augmented Reality System Application Interface" drafted led by SenseTime Technology were officially released.

Promoting the large-scale application and standardized application of augmented reality on mobile devices is a hot topic at present. Mobile device augmented reality technology can combine virtual digital information with the real world to provide users with a richer and immersive experience. This technology has broad application prospects in gaming, education, medical and other fields. To drive large-scale adoption of augmented reality on mobile devices, we need to address a number of challenges. First, high-quality augmented reality content needs to be provided, which requires development and design by a professional team. Secondly, we need to establish a standardized application ecosystem, including development tools, application stores, etc., so that developers can more easily develop and publish augmented reality applications. In addition, technical issues also need to be solved, such as the computing power of the device and the accuracy of the sensor. In order to promote the standardized application of augmented reality on mobile devices, we need to establish a set of industry standards and specifications to ensure user security and privacy. At the same time, it is also necessary to strengthen the supervision and management of augmented reality applications to prevent the emergence of inappropriate content. In short, promoting large-scale and standardized applications of augmented reality on mobile devices is a complex and challenging task, but it also brings us unlimited possibilities and opportunities. It is believed that with the continuous advancement of technology and the development of the industry, augmented reality on mobile devices will be more widely used in the future.

SenseTime has been actively participating in the standardization of augmented reality. As the deputy leader of the augmented reality national standards research group, they have been promoting the construction of the augmented reality standard system and made continuous contributions to the development of the industry.

The goal of the "Information Technology Mobile Device Augmented Reality System Technical Specifications" is to propose functional requirements, performance requirements and testing methods for the core modules in mobile device augmented reality systems to improve the user experience and service capabilities of mobile device augmented reality products. .

"Information Technology Mobile Device Augmented Reality System Application Interface" is a set of data types and interface specifications specifically developed for mobile device augmented reality system applications. By further clarifying these specifications, the compatibility and interoperability of augmented reality systems for mobile devices can be improved. This means that developers can more easily develop augmented reality applications for different mobile devices, and these applications can better interact and share data with other applications. In this way, users can enjoy a more diverse and richer augmented reality application experience on mobile devices.

The release of these two national standard plans will help the large-scale application of mobile device augmented reality technology and provide technical support for it. At the same time, this will also help standardize the scientific research, design, development, use and management activities of mobile device augmented reality systems.

Based on technological research and application development, we are committed to promoting the continuous improvement of the industrial ecology. Our work focuses on technology research and application development, aiming to continuously improve and enhance the industrial ecosystem. Through continuous technological research and innovation, we strive to provide the industry with more efficient, reliable and sustainable solutions. We work closely with partners from all walks of life to jointly promote the application and implementation of technology and inject new vitality into the development of the industry. We firmly believe that through our efforts and innovation, the industrial ecology will be further improved and make greater contributions to social and economic development.

As the earliest artificial intelligence company in China to conduct research and application development of augmented reality technology, SenseTime has always adhered to the cutting-edge innovation and scenario application of artificial intelligence and augmented reality technology.

Relying on the SenseMARS Mars mixed reality platform, and with the support of SenseTime's new SenseNova large model system capabilities, SenseTime has created "SenseTime SenseAvatar" AI digital human generation platform, "SenseTime SenseThings" 3D content generation platform , "SenseSpace" high-precision real-scene 3D reconstruction platform provides powerful technical support and solutions for various applications of people, objects, and fields to build mixed reality spaces, and continues to empower Application scenarios such as commerce, culture and tourism, finance, construction, manufacturing, electric power, sports, and cities.

SenseTime has been actively promoting the development of the AR industry and working with multiple partners to build an AR industry ecosystem.

In 2020, SenseTime was selected as the chairman unit of the IEEE Mobile Device Augmented Reality Standards Working Group, leading the formulation of international advanced augmented reality standards in a systematic manner.

In 2022, SenseTime was selected as the deputy leader of the augmented reality national standards research group. SenseTime will cooperate with many industry partners to promote standardization in the field of augmented reality.

In the future, SenseTime will continue to be committed to enhancing the research and application development of real-world technology. At the same time, we will continue to lay out standard plans to promote the continuous improvement of the industrial ecology.

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