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Requirements for participating in the closed beta: Google upgrades the Play Store policy, which requires at least 20 people to participate and 14 days of use

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2023-11-14 19:41:291298browse

In order to strengthen the prevention of fraudulent software and improve the quality of applications, Google recently announced adjustments to the Play Store listing policy. According to the new policy, developers must ensure that at least 20 users participate in the test during the closed beta phase, and these users must actively choose to join and use it continuously for at least 14 days

According to the editor’s understanding, usually , to put an application on the Play Store, developers need to go through multiple stages such as internal testing, closed testing, and public testing. Now, Google requires that during the closed beta phase of the app, the number of users participating in the test must not be less than 20, otherwise the “Production” and “Pre-registration” options of the Play Store console will not be available.

After completing closed testing, developers can apply for review and listing in the dashboard of the Play Store console. During the review process, Google will randomly ask developers about closed testing to gain a more comprehensive understanding of the application’s functionality and perfection.

In addition, Google also announced that starting from September 2023, newly registered application developer accounts must pass the D-U-N-S 9-digit global code) certification. Google will also verify the developer's company legal name, company address, email, phone number, company size, bank account number, domain name and other information.

Developers have the right to choose any day from November 8, 2023 to February 29, 2024 as the final certification period. Developers who have not been certified after the deadline will lose developer rights, and previously listed applications will also be removed from the Play Store.

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