Microsoft Spencer: Cooperating with King to help the rapid development of Xbox mobile games

On October 18, Microsoft game business leader Phil Spencer mentioned Microsoft’s acquisition of Activision Blizzard in the latest official Xbox podcast and emphasized its development in the field of mobile games. He said we have to focus on mobile devices because they have become one of the largest gaming platforms in the world. Ignoring this area will hinder future planning, so Microsoft needs to find a successful team to support this vision

Spencer and Microsoft CFO Amy Hood discussed possible acquisition targets for mobile gaming companies and identified Activision Blizzard King as the best fit. Earlier leaked Microsoft v. FTC court hearing documents showed that Microsoft considered acquiring mobile publisher Zynga, but was ultimately acquired by Take-Two Interactive

Spencer vs. King With high hopes for the future potential, he admitted that he first visited King's headquarters in Stockholm, Sweden, and then went to Activision Blizzard. Activision Blizzard King also publishes mobile games "Call of Duty: Mobile" and "Diablo Immortal". Spencer said he hopes to learn from these teams, but he also assured fans that Microsoft will not give up on Xbox Console and Windows PC gaming

Spencer further explained: “It doesn’t mean we’re going to turn all of our franchises into mobile franchises, it doesn’t mean everything is going to be free-to-play. Diversity of brands Sex is our strength." Microsoft seems to have adopted an aggressive strategy to expand its share of the mobile gaming market and further promote the development of the gaming industry

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