Baidu Simple Search announced that it has been upgraded to an AI interactive search engine, with capabilities such as listening and reading, intelligent understanding of you, intelligent creation, and personalized decision-making.

According to news from the financial industry on October 17, Baidu’s Simple Search announced an upgrade on the 17th, becoming Baidu’s first AI interactive search through large-scale model reconstruction. It has the capabilities of listening and reading, intelligent understanding of you, intelligent creation, and personality. Decision-making and other abilities can also be used as writing, drawing, chatting, learning, and workplace assistants.

Baidu said that users can experience completely different search results through the new Baidu search than in the past. Simple searches with flexible answers, clear conclusions, and better understanding of logic will bring users a new search experience. The original intention of Simple Search is to allow everyone to obtain information conveniently, freely, and equally. We hope to redefine the search engine in the AI ​​era and make every search simpler.

It is understood that Baidu Simple Search was launched in 2018 and claims to be ad-free forever. At that time, Robin Li said that Simple Search would not only never place ads in the search results, but also use artificial intelligence technology to identify adults and children, creating a healthy, pure, and youth-friendly online environment.

Source: Financial Industry

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