Windows 11 User Guide: How to disable ad pop-ups

Microsoft's Windows 11 operating system may periodically display suggestions as pop-ups on your computer using the notification system. The suggestions system, originally designed to provide users with tips and suggestions for improving their Windows 11 workflows, has almost completely transformed into an advertising system to promote Microsoft services and products.

Suggested pop-ups may promote users a Microsoft 365 subscription, suggest linking an Android phone to the device, or set up a backup solution.

If these pop-ups annoy you, you can tweak your system to disable them entirely. The following guide provides step-by-step instructions on disabling pop-up suggestions on devices running Microsoft’s Windows 11 operating system.

# By default, the pop-up window displays in the lower right corner of the computer screen for about 5 seconds. You can click on the date/time to check again in the Notifications section under Recommendations.

How to get rid of pop-up ads in Windows 11

The first thing you may want to do is disable tips and suggestions. This can be done in the Settings application of your operating system. Here are all the steps to do this:

1. Click the Start button to open the Start menu and select Settings. If Settings doesn't appear, type Settings and select the result to load it. You can also use the keyboard shortcut Windows-I instead to bring up settings immediately.
2. Go to System > Notifications.
3. Scroll down to notifications from apps and other senders.
4. Find "Suggestions" here and switch its status to "Off".
5. When finished, scroll all the way down to the bottom and click to expand "Additional Settings."
6. Uncheck the boxes for all three options you find here.

These are:

• Show the Windows Welcome experience after updating and at sign-in to show new features and suggested content.
• Recommended ways to get the most out of Windows and complete the setup of this device.
• Get tips and advice for using Windows.

Note that you can also disable suggestions from other programs. Windows lists all programs that are allowed to display notifications on the Settings page.

You can turn off any notification here, or even disable notifications entirely if you wish. Another option you have is to click on any of the programs and features there to customize the experience.

Here you can make the following changes. Please note that these only apply to selected programs or services.

• Turn off notifications completely.
• Disable the ability to display notification banners on the screen.
• Disable the display of notifications in the Notification Center.
• Show/hide content when notification is on lock screen.
• Allows an app to send important notifications when Do Not Disturb is turned on.
• Play a sound when receiving a notification.

You can disable displaying banners on the screen just to continue receiving notifications from apps or services, but in a less intrusive way.

Group Policy and Registry Configuration

System administrators can disable these notification banners using policies. Note that the Group Policy Editor is only available in the Pro, Education, and Enterprise editions of Windows 11. Home users can make changes directly in the registry.

1. Open the Start menu, type gpedit.msc, and then select the item from the results list.
2. Use the hierarchy on the left to go to Computer Configuration > Administrative Templates > Windows Components > Cloud Content.
3. Double-click "Don't show Windows prompts".
4. Set the preference to Enabled.
5. Click "OK" to close the window.
6. Close the Group Policy Editor.
7. Restart the computer.

This is the same tweak in the Windows Registry:

1. Open the Start menu, type regedit.exe and select Register Table editor results.
2. Paste the following path into the address field: HKEY_CURRENT_USER\Software\Microsoft\Windows\Current Version\Content Delivery Manager
3. Find Subscription Content-338389 Enabled on the right.
   1. If you don't see Dword, right-click ContentDeliveryManager and select New > Dword (32-bit) Value.
   2. Name it Subscription Content-338389 Enabled.
4. Double-click "Subscription Content-338389 Enabled" and change the value to 0.
5. Close the Registry Editor.
6. Restart the computer.

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