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iPhone 15 national bank selling price suspected to be exposed: Apple may increase price strategy

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Sep 13, 2023 pm 12:45 PM

apple

News on September 7, Apple’s upcoming iPhone The 15 series is highly anticipated. However, according to the latest news from the supply chain, Apple will continue to adhere to its high-end strategy and encourage consumers to choose the iPhone 15 Pro version more than the standard version.

News shows that Apple intends to separate the iPhone 15 standard version and iPhone 15 The gap between the Pro series. The standard version will be limited in many aspects, including USB data transfer speed limitations, lack of camera upgrades, selection of body frame materials, processor performance adjustments, and storage space limitations. These restrictions are a clear sign of Apple's strategy to steer users towards the more expensive Pro version.

iPhone 15国行售价疑似曝光：苹果或将提价策略

According to the editor’s understanding, Apple focuses most on the iPhone 15 in terms of stocking up. For the Pro series, the price may increase by nearly a thousand yuan compared with last year. The starting price in the domestic market may be set at 8,999 yuan or 9,999 yuan. With this price increase, the starting storage capacity may also be increased to 256GB. After all, there are previous rumors that Apple will no longer provide a 128GB storage version.

As for the prices of iPhone 15 and iPhone 15 Plus, they are expected to remain the same as the previous generation iPhone 14 At similar price levels, domestic selling prices may start at 5,999 yuan and 6,999 yuan respectively.

While these news are exciting, it is worth noting that this information is only based on supply chain news and forecasts, and formal official release information usually will not be revealed until the product launch. Therefore, purchasing decisions are best to wait for Apple’s official announcement and confirmation.

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