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Build a PHP mall: create product sharing and social media promotion functions

王林
王林Original
2023-07-28 13:33:17972browse

Building a PHP mall: creating product sharing and social media promotion functions

In today's Internet era, e-commerce has become a mainstream trend in the business field. In order to better meet user needs and improve user experience, we need to build a powerful PHP mall system. This article will focus on how to create product sharing and social media promotion functions, with corresponding code examples.

1. Implementation of product sharing function

Product sharing means that users share their favorite products on social platforms or other channels, so that more people can understand and purchase the product. In order to realize the product sharing function, we can use PHP combined with the API of a third-party platform to achieve it.

  1. Register and obtain the API key

Before implementing the product sharing function, we need to register and obtain the corresponding API key. Taking WeChat as an example, we need to register a developer account on the WeChat open platform and create a public account or mini program. After the application is successful, we will get an AppID and AppSecret, and these two parameters will be used to obtain the access_token.

  1. Get access_token

Through AppID and AppSecret, we can use HTTP request to obtain access_token. The specific code is as follows:

function getAccessToken($appid, $appsecret){
    $url = "https://api.weixin.qq.com/cgi-bin/token?grant_type=client_credential&appid=$appid&secret=$appsecret";
    $res = file_get_contents($url);
    $res = json_decode($res, true);
    return $res['access_token'];
}
  1. Product sharing interface

After obtaining the access_token, we can use the access_token to implement the product sharing function. Taking WeChat Moments sharing as an example, we can use WeChat's JSSDK to achieve this. First, introduce the relevant code of WeChat JSSDK into the page that needs to use the sharing function:

<script src="https://res.wx.qq.com/open/js/jweixin-1.6.0.js"></script>

Then, obtain the corresponding signature signature in the background and pass it to the front end:

$signature = getSignature($access_token);

Finally , use the onMenuShareTimeline interface of JSSDK on the front end to implement the product sharing function:

wx.config({
    debug: false,
    appId: '<?php echo $appid;?>',
    timestamp: <?php echo $timestamp;?>,
    nonceStr: '<?php echo $noncestr;?>',
    signature: '<?php echo $signature;?>',
    jsApiList: ['onMenuShareTimeline']
});

wx.ready(function () {
    wx.onMenuShareTimeline({
        title: '商品标题',
        link: '商品链接',
        imgUrl: '商品图片',
        success: function () {
            // 分享成功后的回调函数
        }
    });
});

2. Implementation of the social media promotion function

Social media promotion refers to the use of social media platforms To promote and promote products, attract more users to pay attention and purchase. In order to realize the social media promotion function, we can combine PHP with the API of third-party platforms. Taking Weibo as an example, the following is the sample code:

  1. Register and obtain the API key

Before implementing the social media promotion function, we need to register and obtain the corresponding API key. Taking Weibo as an example, we need to register a developer account on the Weibo open platform and create an application. After the application is successful, we will get an AppKey and AppSecret, and these two parameters will be used to obtain access_token.

  1. Get access_token

Through AppKey and AppSecret, we can use HTTP request to obtain access_token. The specific code is as follows:

function getAccessToken($appkey, $appsecret){
    $url = "https://api.weibo.com/oauth2/access_token";
    $data = array(
        'grant_type' => "client_credentials",
        'client_id' => $appkey,
        'client_secret' => $appsecret
    );
    $ch = curl_init();
    curl_setopt($ch, CURLOPT_URL,$url);
    curl_setopt($ch, CURLOPT_HTTPHEADER, array('Content-Type: application/x-www-form-urlencoded'));
    curl_setopt($ch, CURLOPT_POST, 1);
    curl_setopt($ch, CURLOPT_POSTFIELDS, http_build_query($data));
    curl_setopt($ch, CURLOPT_RETURNTRANSFER, true);
    $res = curl_exec($ch);
    curl_close($ch);
    $res = json_decode($res, true);
    return $res['access_token'];
}
  1. Product Promotion Interface

After obtaining the access_token, we can use the access_token to implement the product promotion function. Taking Weibo as an example, we can use Weibo's OAuth2.0 mechanism to obtain authorization and call relevant APIs for promotion. The specific code is as follows:

function weiboPromote($access_token, $content, $url, $pic){
    $url = "https://api.weibo.com/2/statuses/share.json";
    $data = array(
        'access_token' => $access_token,
        'status' => $content.$url,
        'pic' => $pic
    );
    $ch = curl_init();
    curl_setopt($ch, CURLOPT_URL,$url);
    curl_setopt($ch, CURLOPT_HTTPHEADER, array('Content-Type: application/x-www-form-urlencoded'));
    curl_setopt($ch, CURLOPT_POST, 1);
    curl_setopt($ch, CURLOPT_POSTFIELDS, http_build_query($data));
    curl_setopt($ch, CURLOPT_RETURNTRANSFER, true);
    $res = curl_exec($ch);
    curl_close($ch);
    return $res;
}

The above are methods and code examples for using PHP to create product sharing and social media promotion functions. Through the above code, we can add these two functions to our PHP mall system to further improve the user experience and promotion effect, thus contributing to the development and growth of the mall.

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