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With the advancement of artificial intelligence technology, many websites have begun to apply AI generators to automatically generate content to reduce costs and increase efficiency. These websites use AI models to quickly generate a large number of articles based on preset topics, keywords or text descriptions, covering various fields and industries. There is a lot of misinformation and misleading information, especially content involving sensitive topics such as medical and health.
According to June 2023 misinformation monitoring results released by NewsGuard, a news website rating tool, 141 brands are providing advertising revenue to low-quality AI-generated websites to support the development of these unreliable websites.
These websites operate with little human supervision and generate an average of thousands of articles every day, including misinformation, especially medical and health information that misleads users.
Technology media TheVerge stated that artificial intelligence is killing old networks, while new networks are struggling to be born. “Generative artificial intelligence models are changing the network economy and making it cheaper to generate low-quality content. We have only begun to see The impact of these changes.”
How to make money from AI-generated websites
Generally speaking, there are two ways to operate AI-generated websites: one is to use open source or commercial AI models to generate content, such as GPT-3, XLNet, ERNIE, etc.; the other is to use crawlers or APIs Interface to obtain existing content on other websites or platforms and reorganize, rewrite or pseudo-originate it.
AI-generated websites require a suitable domain name and a concise web page template, no matter which method is used. Typically, web templates feature a simple list or card layout to clearly display numerous article titles and abstracts.
The main way for AI-generated websites to make money is through advertising. Usually, these websites use third-party advertising platforms or affiliate networks to obtain advertising resources and embed advertising code into web pages.
When users visit these websites, they will encounter various advertising forms, including banner ads, pop-up ads, video ads, etc. As long as users click on or stay on these ads for a certain period of time, the AI-generated website can earn a certain percentage of revenue.
Although AI-generated websites look simple, they have many problems and risks.
First of all, the quality of content generated by AI varies. Many contents are meaningless, repetitive or wrong, and some content is even harmful, illegal or infringing. This content will mislead users, harm users' rights and interests, and have an adverse impact on network information security and social and public order.
In addition, AI-generated websites lack effective supervision and accountability mechanisms, making traceability and punishment difficult. These websites often use foreign servers and domain name registrars to conceal or forge the real information of the website, making it difficult to detect and obtain evidence. Even if it is discovered, it is easy to change the domain name or close the website to evade legal sanctions.
AI-generated websites eventually destroy the ecological balance of the network and occupy the valuable space and resources of regular websites and content creators. The existence of these websites consumes a lot of network traffic and search engine rankings, and has an impact on users' ability and experience to obtain high-quality information. These websites not only deprive formal websites and content creators of advertising revenue and copyright income, but also reduce their motivation and value for creating high-quality content.
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