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A technical review of implementing real-time book recommendation system using PHP
- PHPzOriginal
- 2023-06-28 08:17:43866browse
As people’s demand for data becomes higher and higher, various intelligent recommendation systems have also emerged. One of the very important recommendation systems is the real-time recommendation system for books. PHP, as a commonly used web development language, also plays an important role in implementing this recommendation system. This article will review the technologies and methods for implementing a real-time book recommendation system in PHP.
1. Introduction to the real-time recommendation system
The real-time recommendation system uses user behavior data and uses machine learning algorithms and collaborative filtering technologies to analyze users’ preferences and behaviors in real time and quickly recommend them. Books, movies, music and other products that meet personalized needs. The core goal of the real-time recommendation system is to improve user satisfaction and purchase rate, and increase sales on the e-commerce platform.
In the real-time recommendation system, there are two main steps: offline calculation and online recommendation. Offline computing refers to conducting data analysis on user behavior over a period of time, training learning algorithms and models, and obtaining user preferences and related relationships. Online recommendation refers to quickly giving product recommendations that meet personality customization needs after receiving user operations in real time.
2. Technical route to realize real-time recommendation system
- Data cleaning
In the early stage of data analysis, the obtained data needs to be cleaned. For example, before making book recommendations, user data, book information and behavior records need to be cleaned and integrated to ensure the accuracy and consistency of the data. This is the basis for the normal operation of the system.
- Data Modeling
After cleaning the data, the data needs to be classified, categorized and labeled to generate data that can be used for training machine learning algorithms. Set to obtain the model and pattern of the recommendation algorithm. This step mainly applies a variety of machine learning algorithms, such as SVD algorithm, KNN algorithm and collaborative filtering algorithm, to extract user characteristics, establish book labels and calculate similarities.
- Recommendation calculation
Recommendation calculation is the core part of the real-time recommendation system. Based on the user's real-time behavior and personality preferences, combined with the model calculated offline, real-time recommendations are made. Recommendation calculations should have the following three characteristics: real-time, accuracy and personalization.
- Feedback Optimization
In the recommendation process, feedback optimization needs to be carried out to continuously test and evaluate the recommendation system. Based on the evaluation results, the recommendation algorithm and model will be further optimized. This can effectively improve the accuracy of recommendations and user satisfaction.
3. PHP technology to implement real-time book recommendation system
When implementing PHP real-time book recommendation system, you can use technologies and tools such as Redis, Kafka and MySQL to build a high-concurrency, real-time, and reliable system. Extended recommendation system. Among them, Redis can be used for caching and recording user behavior; Kafka can be used for message passing and data flow processing; MySQL can be used to store user and book data.
In specific implementation, the Blade template engine provided by the PHP framework Laravel can be used for front-end page rendering. For recommendation algorithms and models, you can use Laravel's queue and Beanstalkd pipeline flow to combine to improve concurrency and system scalability. In addition, recommendation algorithms and models can also be implemented using Python and Java languages and integrated with PHP.
IV. Summary
The real-time book recommendation system is a new product form facing the 21st century. It is an intelligent recommendation system with high concurrency, real-time and personalized characteristics. As a commonly used web development language, PHP also plays an important role in implementing recommendation systems. Through the implementation of cleaning, data modeling, recommendation calculation and feedback optimization, an efficient and scalable real-time book recommendation system can be built to improve user satisfaction and e-commerce platform sales.
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