The generative AI-led industry is accelerating, and WIMI is exploring the integration application of “AIGC+virtual human”

Previously, the “14th Five-Year Plan for Digital Economic Development” clearly focused on the development of seven major digital economy industries, which are also the core industries of the Yuanverse, including cloud computing, big data, Internet of Things, industrial Internet, blockchain, Artificial Intelligence, Virtual Reality and Augmented Reality.

It is worth noting that at the 2023 Zhongguancun Forum "Internet 3.0: Future Internet Industry Development Forum", Qian Xuesen appeared in the form of a digital human. On the same day, Beijing released the "Beijing Internet 3.0 Innovation and Development White Paper (2023)", which mentioned that digital people and virtual space are typical application carriers with Internet 3.0 characteristics. People have reached a consensus that artificial intelligence is one of the main technologies of Internet 3.0, and generative artificial intelligence will accelerate the development of Internet 3.0.

ChatGPT, the chatbot launched by Open AI in 2023, has a "flexible and intelligent" dialogue with real people, creating a huge creative and interactive imagination space for virtual digital people driven by AI. With the mature application of ChatGPT, virtual Digital people will enter public life.

AI driven breaks the dimensional wall, and virtual digital humans are in a period of rapid development

After ChatGPT became popular, it brought technological changes to many industries. On the one hand, global technology companies are working hard on the artificial intelligence track. On the other hand, more and more consumers are beginning to think about the impact that Al may have on human society. Industry insiders pointed out that the entire market is currently ushering in a new "iPhone" moment.

The industry generally believes that with the continuous development of artificial intelligence technology, virtual humans, as an important application of AI technology, have gradually become an indispensable part of daily life. As a practical and feasible application scenario, virtual humans have promoted the development of various industries in artificial intelligence technology.

Due to the popularity of ChatGPT, along with the widespread use of AIGC generation algorithms and the emergence of various multi-modal models, virtual humans are accelerating their evolution into real "people", which may be able to carry multi-modality after ChatGPT. ultimate application.

Essentially speaking, AIGC's multi-modal virtual digital human is different from ChatGPT. The virtual digital human has multi-modal interaction capabilities such as expressions, eyes, gestures, and voice. It is based on high-fidelity three-dimensional image technology and virtual human height. A collection of multi-modal technologies such as quality 3D animation generation technology, speech recognition and generation technology, natural language understanding and generation technology, etc.

According to the five levels of digital humans classified by IDC in the "China AI Digital Human Market Status and Opportunities Analysis" report, when the level of intelligence reaches the L4 and L5 levels, AI-driven digital humans can take over most scenario decisions. , supporting more modal real-time interactions. By then, virtual digital people will become personal avatars, and their use scenarios will no longer be limited to marketing, e-commerce, etc. Virtual people may be the ultimate multi-modal application after ChatGPT.

WIMI Holographic AIGC empowers and promotes the new trend of virtual humans

Under the sweep of AIGC, the large-scale development of the "virtual human" industry has become a trend. In the fiercely competitive market environment, companies in some specific fields have also gained considerable development opportunities. Data shows that WIMI is actively paying attention to the development and application of artificial intelligence technology, and has leading technologies in AIGC fields such as picture generation, digital humans and AI assistants. Previously, WIMI Hologram combined AI technology and virtual humans, and used the holographic cloud platform to integrate digital human production, content creation, and business services to provide various industries with virtual hosts, virtual employees, virtual idols, brand spokespersons, etc. Virtual human-like creation service.

AIGC’s generative artificial intelligence technology is currently in a rapid development stage, creating a milestone in AI development. WIMI's holographic AIGC related technologies have evolved through various technical routes and gradually matured and improved. Its different modes correspond to various generation technologies and application scenarios, including the generation of text, images, audio, video, and virtual humans. In addition to AI live broadcasts, WIMI holographic digital human applications are also being explored in some commercial scenarios. For example, in cultural and tourism scenic spots, AI digital humans can recommend travel routes, explain scenic spots, and become tourists' exclusive "travel companions".

Currently, digital humans are used in a wide range of application scenarios, including customer service, e-commerce, health services, education and other industries. They can help enterprises reduce costs and increase efficiency, becoming an effective way for enterprises to digitally transform. The large-scale commercial use of WIMI holographic digital humans is still in an exploratory stage. We can leverage the capabilities of the company's large-scale language model WIMI AI Assistant to enhance the intelligence and interactivity of digital humans through AIGC technology, allowing digital humans to understand the industry better. Scenarios can effectively improve the service efficiency of the industry and improve the interactive experience of users in the landing scenario. In the future, WIMI will actively explore and realize more application scenarios, which will also drive the coverage of AIGC virtual digital people in multiple industries and all fields and achieve economies of scale.

Conclusion

Now, the fields of artificial intelligence and virtual humans undoubtedly meet the definition of hot spots. Virtual people are becoming a new trend. With the prosperity and development of the pan-entertainment ecosystem, virtual characters are emerging in various online scenes such as music platforms, games, and live broadcasts. The value symbols and business models behind them are also being constantly reshaped. . iiMedia Consulting believes that AI is closely related to the development of virtual humans, just like the soul of virtual humans. With the support of AIGC, the core market for virtual humans will continue to grow at a high rate, and the market share is expected to reach 50% to 60% in the next few years, playing an important role in driving economic growth.

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