Home > Article > Technology peripherals > Foreign media say AR glasses brand Nreal may be renamed 'Xreal”
Because the product name is close to its own game engine Unreal, Epic Games blocked the AR glasses brand Nreal from registering a trademark in the United States in 2019, and formally sued the following year. The years-long dispute between the two parties was not settled until April last year, but the final outcome is unknown because the terms are confidential.
According to recent news leaked by foreign media lowpass, Nreal seems to be in the process of changing its name. Based on Meta’s experience with brand changes, corporate name change is a complex process that requires adjustments in multiple aspects. Nreal seems to be facing such challenges as well. The following are some key points of this revelation:
The above is the detailed content of Foreign media say AR glasses brand Nreal may be renamed 'Xreal”. For more information, please follow other related articles on the PHP Chinese website!