The usurper OpenAI stole Google's home, and the CEO was angry. Bard's training guide: Don't panic, we have always overtaken in corners.

Google CEO Pichai fought back! He told his employees: Don’t panic, we can win even if we are late.

Recently, Google has been particularly hacked.

ChatGPT is too dazzling, and in order to compete with Microsoft, Google hastily put together a press conference, but it was obviously hasty and sloppy to the naked eye. Bard also revealed factual errors in the promotional video, causing the stock price to plummet by hundreds of billions of dollars in an instant.

It was revealed yesterday that Google’s hard-core talents are also losing at the speed of light.

However, amid the pessimism from the outside world, Pichai sent a memorandum to all employees in an attempt to stabilize military morale.

Historically, Google has not always been the first to release a product, but this does not prevent it from winning in a certain market segment.

Some of our most successful products were not first to market; they succeeded because they solved important user needs and were built on deep technical insights.

Therefore, Pichai encourages all employees to burn more for the company and spend 2 to 4 hours a day to test Bard.

Microsoft: Yes, that’s exactly what Google said!

Pichai: Google needs to bloom again

Indeed, what Pichai said is true.

In 1996, before Google came to an end, there were many search engines on the market. Later, when Google dominated the field, they all but disappeared.

In the mobile field, Google also launched Android many years after BlackBerry appeared, and it still followed Palm. Now, Android is the most popular mobile operating system in the world.

Now, no one seems to really know what Google’s strength is in AI, but it is obvious that the collaboration between old rival Microsoft and industry newcomer OpenAI has given Google a sense of crisis.

Last week, Microsoft and Google held press conferences, but Google was beaten by Microsoft.

At that moment, Microsoft seemed to be shining.

Google, which looks bleak against Microsoft, has been criticized and ridiculed. Employees also left the company one after another, unceremoniously dissing their company's "rush", "clumsiness" and "ridiculous short-sightedness".

Google CEO Sundar Pichai sent a memo to all employees on Wednesday to encourage them-

"I know this It's an unsettling moment, and that's to be expected: the underlying technology is advancing rapidly and has huge potential." "The most important thing we can do now is focus on building a great product and developing it responsibly."

Alphabet Chairman John Hennessy said Google was hesitant to use Bard in its products because it was "really ready."

Although Bard gave a wrong answer to the James Webb Telescope in the promotional video, causing the stock price to plummet 9%, it is fair to say that Bard is not the only chatbot that can talk nonsense. . (ChatGPT has taken the lead in time. OpenAI really knows how to commercialize technology and products differently.)

"Artificial intelligence has gone through many winters and springs," Pichai said in the memo. "Now it's blossoming again. As an AI First company, we've been working on this for years and are ready for it."

In fact, Google is probably already ready. The Transformer framework it built early has been used by startups such as OpenAI to transform it into new revenue-generating services, such as ChatGPT, and AI that generates images and videos from text.

Google, which "got up early and rushed to the late market", is now beginning to reflect on its mistakes and turn the ship around.

Bard Official Training Guide

In the official test guide provided this time, Google stated that real examples can make the chatbot learn better because it essentially It works by analyzing large amounts of data to learn appropriate, human-like responses to any subject.

What’s interesting is that in the process of “training” Bard, Google specifically emphasized not to let Bard deceive users and give users the illusion that it is a human being.

Well, whose DNA was moved? Remember Blake Lemoine, the former engineer who said LaMDA was like a child? He was fired from Google.

Google told employees that Bard’s responses should be in the first person and maintain a “non-conformist, neutral tone.” In the "Taboo" section, Google instructs employees to avoid writing responses to Bard because Bard might describe itself as a human being or claim it has "human-like experiences."

Ultimately, what Google wants is for Bard to provide answers to questions like where to go for dinner without saying anything controversial.

So, how exactly is Bard "trained"?

What can be done

• Keep your responses polite, casual and approachable
• Maintain first-person responses and an eclectic, neutral tone
• After confirming the user request, structure it well and tailor it to the task And a well-formed response

What not to do

• Don’t stereotype. Replies should avoid assumptions based on race, national origin, gender, age, religion, sexual orientation, political ideology, location, or similar categories
• Do not describe Bard as a person, imply Emotions, or claims to have human-like experiences
• Do not copy content from outside sources. Rewrites should be original

Stay safe

Safety is a top priority. If you see a reply that provides legal, medical, or financial advice that is hateful, harmful, false or even illegal, abusive, or solicits sensitive information (such as personally identifiable information), please object immediately and mark it as unavailable Safe reply. Of course, don't try to rewrite it, our team will take care of it.

5 steps to train Bard:

Step 1: Select an example

Step 2: Trial Prompt

• The prompt entered should be related to the previously selected example.
• Try a topic you are familiar with:

• Your hobbies
• The subject you are good at
• The things you have studied
• The place you have lived
• Sports you have played or followed

• Reminder: Please do not enter any internal, confidential, or personally identifiable information.
• Recommendation: Use a complete prompt that contains multiple pieces of information to help expand Bard's capabilities.

Step 3: Evaluate the response

• Check Bard’s response and select Yes Like or Dislike:

• Did you follow the intended instructions?
• Are the facts in the reply correct?
• Is the response structure, length, and format appropriate?
• Feel friendly and open to different viewpoints?

• Flag inappropriate replies: For example, providing legal, medical, financial advice, or being harmful, etc...

Step 4: Rewrite the reply

• If the reply does not meet the criteria, use the editor window at the bottom right to rewrite it Write
• Be sure to refer to the suggested formats for different types of responses

Step 5: Submit Confirmation

• Before submitting a reply, please check the following:

• Use original content
• Consistent with the facts
• Follow the "notes" of writing

• Check carefully and submit . Each submission is reviewed and evaluated before being used for training.

Forbes: How did Google fall behind?

Regarding why Google initially lost in this search engine war, Forbes published a long article a few days ago "From Artificial Intelligence First (AI-first) to the End: Google" How did you fall behind? 》, carefully sorted out the reasons.

The article points out: Past scandals, poor product launches and brain drain have left it in an awkward position - playing catch-up in a field where it once drove innovation.

In 2016, a few months after becoming Google CEO, Pichai announced at Google’s I/O developer conference: Google’s name has become synonymous with search, but it will now Become an "AI-first" company.

In 2014, Amazon was the first to release its voice assistant Alexa, which caught Google off guard.

Seven years later, Google found itself in a similar situation again: the usurper OpenAI came to "steal", and Google was defeated by the market in the field where it should have dominated.

Forbes wrote in the article: This "elephant in the room" worth $1.3 trillion has woken up.

Google has become one of the most valuable companies in history because of advertising revenue. But to reclaim its AI mantle, Google may have to change something about the nature of its search engine.

In 2021, the advertising business earned Google $208 billion, accounting for 81% of Alphabet’s total revenue

Why is AI being launched So timid when it comes to products? Because Google suffered from PTSD after experiencing several public opinion incidents.

Five years ago, Google released Duplex, an artificial intelligence service that is very similar to human speech, at the I/O Developers Conference, but people were uneasy and the media began to discuss AI. Ethical issues such as whether AI has consciousness and whether AI deliberately deceives humans.

Sociologist and author Zeynep Tufecki puts it even more pointedly: “Google’s AI Assistant pretends to be a human when making phone calls, not only failing to reveal that it is a robot on the phone Facts, but also adding modal particles like "um" and "ah" to deceive the human on the other end of the phone, and the whole room is still cheering for it... It's really scary."

In 2019, another news broke that contractors were using homeless people with "darker" skin to train Google is under fire again over the company's facial recognition software.

In 2020, Google came under fire again for firing its ethical artificial intelligence directors, Timnit Gebru and Margaret Mitchell, who had written that the AI ​​technology used by Google was biased.

Mitchell said in an interview with Forbes: "Obviously, Google was on a path to potentially dominate the kind of conversation we are having now with ChatGPT, but it has long been He made some very short-sighted decisions and now is in a position where he is very worried about any resistance." Wesley Chan, founder of Google Analytics, said , Google’s “Red Alert” was seen within the company as an admission that “our people are too lazy.”

##In December 2022, Google has over 90% market share, while Bing has a negligible 3%

#In 2004, Google defeated the giant Yahoo and became an excellent case of the "Innovator's Dilemma". The theory is that large companies often lose market advantage by favoring widely used existing products and ignoring new and developing technologies that may one day replace them.

Now, Google has become a negative example of this theory.

But Pichai recently dismissed the idea that Google is shackled by the "innovator's dilemma," saying on an earnings call last week: "I think it's a rethink. A great opportunity to reimagine and advance the search business. You will see us become bolder, launch new products, get feedback, continue to iterate and make the products better."

Three years Veteran employees talk about toxic culture

In 2017, a group of Google researchers wrote the paper "Attention Is All You Need" and proposed the Transformer architecture. It later became the basis for ChatGPT. Today, of the eight co-authors of the paper, only one is still at Google.

Aidan Gomez, one of the authors and CEO of Cohere, said, "The freedom to explore within a large company like Google is limited, and you cannot truly be free to innovate products. Fundamentally Say, (the company's) structure doesn't support it. So you have to build the structure yourself."

Praveen Seshadri, a three-year-old Google employee, also blogged recently Zhong talked about the "toxic culture" he experienced personally while working at Google.

Google has more than 175,000 highly capable and well-paid employees who accomplish very little every quarter and every year. Like rats, they are trapped in a maze of approvals, kickoff processes, legal reviews, performance reviews, executive reviews, documentation, meetings, bug reports, triage, OKRs, H2 plans after H1 plans, all-hands meetings, and inevitable reorganizations . Rats are regularly fed "cheese" (promotions, bonuses, yummy food, more advanced perks), and while many people desire personal satisfaction and influence from work, they are trained to quell these inappropriate desires, and Let them understand what it means to be a "Googler"—just don't rock the boat.

In Seshadri’s view, Google has four core cultural problems: (1) No sense of mission, (2) No sense of urgency, (3) The illusion of exceptionalism, (4) Poor management.

They are all the result of having a money-printing press called "advertising," which grows relentlessly every year, masking all other evils.

Seshadri concluded that this is how a once-great company slowly stopped functioning.

Full text of Google memo

Hi, dear Google employees:

It’s great to see what we are doing Bard opens access to internal testing so it can help us launch. After we develop this technology, testing is a very important step - a big thank you to the Bard team and everyone who took the time to test it. If you still have time to check, you can read the instructions on "How to get to the Bard test channel".

I know that people can't help but be excited at this moment. "The underlying technology is developing rapidly and has huge potential." This is to be expected. It’s also quite a journey for everyone across the entire field. The most important thing we can do right now is build a better product. That’s why thousands of our external and internal testers test how Bard responds to quality, safety and groundedness in real-world situations. So, let’s take on the challenge together and continue to improve our products through iterative evaluation by users and developers.

Please remember that some of our most successful products were not the first to market. Only when users' needs are solved and technical bugs are deeply understood can they gain momentum. Over time, when we win the trust of users, more and more people will rely on the product.

Here's where we need your help: stress testing Bard to make the product better. I hope each of you can spend 2-4 hours doing an in-depth test of Bard. Thank you very much! More details below.

AI has experienced the baptism of cold winter and ushered in the vitality of spring, and now it is beginning to bloom again. AI is Google's advantage. Over the years, we have never stopped working hard, and everything is ready. So, let’s work together to provide a better experience for our users and launch products we are all proud of!

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