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Users switch to iOS, data shows Android's global market share drops slightly

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2023-04-21 12:04:16674browse

iOS’s global market share is also lower than Android, but the situation seems to have changed little recently. A data analysis article from StockApps.com pointed out that Android achieved 77.32% global share in July 2018, but today, four years later, it has dropped to 69.74%. iOS increased from 19.4% to 25.49%, which is a slight increase of 6% in 4 years.

Android 全球占有率略降数据显示用户正流向iOS

Analyst Edith Reads said that she believes Android still has the leadership because of its open source features and the affordable price of mobile phones. It becomes more ubiquitous, which is hard for Apple to break.

OS has regional differences. For example, in Africa, Android accounts for 84%, but in Europe, it accounts for 69.32%. Android in Asia and South America reached 81% and 90%. However, in North America, iOS accounted for 54%, surpassing Android's 45%.

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