Microsoft launches first shot of ChatGPT product! Microsoft CEO Nadella: The biggest event in nine years at the helm of Microsoft

News on February 8, local time in the United States on Tuesday, Microsoft announced the launch of a new version of the Bing search engine and the integration of the AI ​​technology behind the currently popular chatbot ChatGPT. At the same time, Microsoft also launched new AI enhancements to the Edge browser and promised that the two products will provide new experiences for browsing the web and looking up information online. Microsoft hopes the move will help reduce Google's dominance in the search market.

(Satya Nadella) said at the new product launch event: "This is a new day in search, and I think this technology will reshape almost every software category." Nadella believes that the development of web search The paradigm has not changed in decades, but AI can deliver information more fluidly and quickly than traditional methods. He said: "The AI ​​search race starts today, and we will move quickly. Most importantly, we want to have fun innovating in search again, because now is the time."

Nadella said , AI search is the biggest event that has happened since the advent of cloud computing technology 15 years ago and in the 9 years he has been in charge of Microsoft. "I haven't seen anything like this since the advent of cloud computing in 2007-2008," he said. Nadella acknowledged that search is a lucrative business, so these developments represent a huge development for Microsoft. Opportunity.

Nadella was promoted to CEO in 2014. Under his leadership, Microsoft shifted from on-premises servers to cloud infrastructure, a move that cost the company dearly and took huge risks. But it turns out to be a huge opportunity for a company that has largely missed the transition to mobile computing. Microsoft Azure is at the heart of the company's cloud computing division, behind Amazon AWS and ahead of Google in the cloud infrastructure market.

Nadella said: "You can only make a difference in the technology field if you are good enough to see the wave of change and then reposition your technology and innovation agenda and business model. We have experienced Some very tough times. For the two big opportunities of mobile computing and cloud computing, we missed the former but were lucky to seize the latter."

In the new product demonstration, Microsoft showed off its The so-called "New Bing" operates in various configurations, including displaying traditional search results side by side with AI-powered search results, allowing users to talk directly to Bing chatbots, and more.

Microsoft demonstrated many search use cases, such as looking up recipes on Bing, travel tips, and buying furniture from IKEA. In one demo, Bing was asked to “create an itinerary for each day of a 5-day trip to Mexico City.” The question is answered entirely by the chatbot, which describes an approximate itinerary and provides links to further sources of information.

Unlike ChatGPT, New Bing can also retrieve news about recent events. In a demo, the search engine was even able to answer questions about its launch, citing the latest reports from news sites.

Microsoft stated that these features are supported by the upgraded version of GPT 3.5, which also supports the AI ​​language model of OpenAI ChatGPT. Microsoft calls it the "Prometheus model" and says it's more powerful than GPT 3.5 and better able to answer search queries with up-to-date information and annotated answers.

In addition to the new Bing search engine, Microsoft will also launch two new AI-enhanced features for its Edge browser: Chat and Writing. These will be embedded into Edge's sidebar. The chat function allows users to summarize the web page or document they are viewing and ask questions about its content, while the writing function acts as a writing assistant, helping to generate text based on certain initial prompts and can compose emails, social media posts, and more.

The new Bing launch comes as Microsoft and its rival Google grapple with the threat of ChatGPT exploding. Interest in AI text generation technology has exploded since its launch on the web last November. Microsoft, working closely with OpenAI, the creator of ChatGPT, is exploring opportunities to leverage the technology and has announced it will be integrated into its suite of office software.

OpenAI CEO Sam Altman also attended the Microsoft event on Tuesday and confirmed that Microsoft will integrate OpenAI's GPT-3.5 language technology into Bing to improve its performance. He said: "New uses of AI technology mark the beginning of a new era. I feel like I have been waiting for 20 years, so I am happy that it is finally here!"

In the past, he has warned that such technology is still under development and prone to inaccuracies. Altman said both OpenAI and Microsoft are taking a cautious approach in how they roll out the technology, trying to take steps to ensure the new Bing doesn't produce dangerous or offensive content.

Previously, Altmann had warned that such technology was still under development and prone to inaccuracies. He clarified that both OpenAI and Microsoft are taking a cautious approach in how they roll out the technology, trying to take steps to ensure the new Bing search engine doesn't produce dangerous or offensive content.

Meanwhile, Google was caught off guard by what it called a "paradigm shift in how users find information online." According to reports, the launch of ChatGPT triggered a "red alert" within Google, and even long-absent founders Larry Page and Sergey Brin were alerted and wanted to help deal with it A challenge that could threaten the company's biggest source of revenue.

In order to seize the opportunity, Google launched its own AI chatbot Bard on the 7th before Microsoft. CEO Sundar Pichai described the software as an "experimental conversational AI service," but noted that it is still being tested with a small group of users and will be rolled out in the future. Opening to the wider public in a few weeks.

A handful of analysts believe AI search could help Microsoft's Bing take more market share from Google, even though Google currently controls about 90% of the market. The explosion of these AI tools has brought unprecedented pressure to Google, which has long been at the forefront of AI technology.

The bigger question for Microsoft and Google, however, is this: Are AI chatbots the best replacement for search? How will this technology integrate with existing methods of finding information online? What happens when it goes wrong?

This last concern is particularly important because AI language systems like ChatGPT can easily present false information as fact. Although researchers have been warning about the problem for years, since ChatGPT exploded onto the Internet, there have been countless examples of AI claims to be wrong, including chatbots fabricating biographical details of real people, academic papers, and providing dangerous medical advice.

The rise of chatbots is bringing renewed attention to these issues, but Google has been increasingly using AI to sift through web pages for years. This has led to many high-profile errors, such as Google's response to "What to do if someone is having a seizure?" by suggesting "hold the person down or try to stop them from moving," which is the exact opposite of what should be done in this situation.

Microsoft addressed these and other issues in its presentation, saying it is always working to prevent risks such as bias and "jailbreaking" (tricking or threatening AI chatbots into generating dangerous, hateful, etc. content). "With this product, we will go further than ever before in developing measurement methods to reduce risk," said Sarah Bird, who leads the AI ​​business at Azure. However, Microsoft is also clearly preparing for its system to go wrong. The new Bing interface includes a warning to users: "Let's learn together! Bing is powered by AI, so surprises and errors can occur. Be sure to fact-check and share feedback so we can learn and improve!"

However, Microsoft did not address other issues, including how AI-assisted search might lead to an imbalance in the online ecosystem. If AI tools like New Bing scrape information from the web without users clicking to the source, it eliminates the revenue stream that keeps many websites alive. If this new search model is to be successful, it will need to retain some of the legacy protocols.

Microsoft shares have gained about 17% over the past three months, compared with a 14% gain for the Nasdaq Composite Index. Microsoft shares rose about 4% on Tuesday.

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