Which company's platform is Anjuke?

Anjuke is the platform of "Shanghai Ruijia Information Technology Co., Ltd." Anjuke itself is an online information service platform focusing on real estate. It comprehensively covers the three major businesses of buying a house, renting a house, and commercial real estate through its website and mobile APP. It owns "Anjuke", "Aifang.com", "Haoru", " The four major professional real estate websites "Jinpu" are affiliated to Shanghai Ruijia Information Technology Co., Ltd.

The operating environment of this tutorial: Windows 7 system, Dell G3 computer.

Anjuke is the leading real estate information service platform in China. It was officially founded in 2007 and has always been committed to realizing the corporate vision of creating a "life service platform trusted by everyone". The company's business comprehensively covers new houses, second-hand houses, rental houses, commercial real estate, overseas real estate, decoration and other fields. While providing users with secure, reliable and convenient house-finding services, it also meets the needs of developers and agents for efficient online promotion.

Anjuke itself is an intermediary company that focuses on real estate network information services. It comprehensively covers the three major businesses of buying a house, renting a house, and commercial real estate through its website and mobile APP. It owns "Anjuke" and "Aifang.com" ", "Haozhu" and "Jinpu" are four major professional real estate websites, which are affiliated to Shanghai Ruijia Information Technology Co., Ltd.

Anjuke takes "a life service platform trusted by everyone" as its corporate vision, and its business covers new homes, second-hand homes, rentals, commercial real estate, overseas real estate, decoration and other fields. , while providing users with secure, reliable and convenient house-finding services, it also meets the needs of developers and agents for efficient online promotion. Users can enjoy one-stop professional services for renting and selling real estate through the Anjuke website, App, mobile web version, Pad web version, etc.

Business Overview

Anjuke’s main business is: new houses, second-hand houses, rental houses, commercial real estate, overseas real estate, decoration

• New homes: real estate screening, online house viewing, home purchase guidance, customer communication

• Commercial real estate: office building rental and sale, shop rental and sale, property

• Second-hand housing: VR house viewing, magical broker profile, worry-free transactions, real estate agency university

• Overseas real estate: Provide accurate distribution to intended users Displays, summit events, connecting developers and agents

• Renting: live viewing, security selection, online signing, guarantee services, branded apartments

• Decoration: Decoration estimate, decoration package, selected decoration companies, one-click decoration

Product advantages

1. Precise real estate promotion

The "Yunjuke 2.0" series of products focus on solving the marketing needs of different customers and different sales stages; from ordinary residential to commercial real estate, from PC to On the mobile terminal, through big data analysis and intelligent matching that Anjuke is good at, it can solve various marketing difficulties for customers and achieve diversified intelligent service marketing. Daiketong provides multi-channel display space and marketing tools on the developer project company side, continuously optimizes channel planning, establishes operating standards, seamlessly connects internal and external venues, and improves customer experience. It also helps brokerage agencies and stores through simple and efficient SaaS Tools enable online store management.

2. Professional and efficient marketing tools

Anjuke has also developed a series of work platforms specifically for real estate agents to facilitate agents to carry out online or mobile marketing. WeChat is a mobile intelligent marketing platform for real estate consultants launched by Anjuke and 58 New Houses in the same city. It empowers the new home developer group. Real estate consultants produce short video content of real estate properties, changing the industry marketing model and allowing new home real estate consultants to move from "in the sales office to the sales office". "Waiting for customers to visit" was changed to "Proactively publish information online and engage in independent marketing to acquire customers" to enhance user information experience and deepen "content generates connections".

3. Fully guaranteed real estate service platform real house product mechanism

"Enterprise Guarantee" is the national leading real estate brokerage service brand launched by Anjuke and 58.com. Open up the real house listing system on the intranet, with co-construction standards and shared resources as the core, and work with various brokerage companies to show their strengths, achieve pre-sales "intermediary platform" double verification, and after-sales "full process and full brand" full guarantee The real estate service platform’s real estate product mechanism construction. Currently, 217 brokerage service companies and nearly 140,000 brokers have been connected to jointly provide consumers with high-quality real estate information services. The "N Fully Open Service Platform 2.0" iteration model proposed at the "Smart Service·Open and Win-Win" Real Estate New Energy Summit hosted by Anjuke and 58.com on June 18, 2019, has been implemented in Beijing, Shanghai, Qingdao and Hefei. The city has launched a pilot program to provide companies with weighted support for guaranteed housing supply flows.

4. Informatization of the entire housing search chain

Through large-scale real estate data collection and accumulation, Anjuke and 58 Tongcheng have built a database that contains real information on housing listings in cities across the country - the "Housing Holographic Dictionary". The "Holographic Dictionary of Housing Resources" includes 640 cities and 550,000 communities across the country, and is connected to the service level system of millions of agents, realizing the full informatization of finding communities, houses, and agents.

5. Deepen the layout of overseas real estate services

Anjuke’s overseas real estate business covers 79 countries and 490 cities, with approximately more than 3 million overseas housing units. , providing the public with housing price and rental data in many countries and cities for public reference. At present, Anjuke has reached strategic cooperation with the global online real estate company REA and Southeast Asia PROPERTY GURU, allowing the public to see more updated local housing and housing price data.

6. New ecological content platform

In 2018, Anjuke worked hard to build a new ecological content platform. Openness and connection are the essential attributes of Anjuhao content system. Through Anjuhao's open posting system, KOLs can share their personal opinions and articles; through functions such as following, commenting, and micro-chat, effective interactions and connections are established between users and KOLs.

7. Deeply mine data content to reflect the real market trend

58 Anjuke Real Estate Research Institute launches real estate data, housing rentals, and current affairs hot spots based on massive user data Research reports in other directions analyze market trends and user behavior from multiple perspectives such as policy, market, and crowd, provide home buyers with guidance on house hunting, and provide developers with decision-making reference. Since its establishment, 58 Anjuke Real Estate Research Institute has successively launched a series of reports such as the "Ideal Living Life Report" and "China Housing Rental Report", as well as real estate reports for specific groups of people such as the "Returning to Hometown Property Report" and the "Women's Property Purchase Report" wait.

8. Change the interaction method to improve the efficiency of buyer-seller docking

Lingan VR house viewing integrated perspective experience can bring users a brand new house viewing experience. At the same time, this product simplifies the technical threshold of VR house viewing and reduces the cost of shooting tools. Brokers can easily complete the panoramic recording of a house within 10 minutes, helping brokerage stores and brokers communicate with landlords, users, Quickly link up with peers to improve work efficiency, promote efficient connection between brokers and users who buy and sell houses, empower the real estate brokerage industry, and reduce industry operating costs.

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